Sales Representative, Off-Premise; Fort Worth, Granbury, Weatherford

Sales Representative, Off-Premise (Fort Worth, Granbury, Weatherford)

Mexcor Fort Worth, Texas, United States

Established in 1989, Morales Capital Group is a portfolio of companies including MBG, Mexcor International, MFI, Globalternative Solutions, Viva Verse, and Viva Center. It is primarily a family‑owned, multi‑generational importer & distributor of alcohol beverages headquartered in Houston, Texas. Founded by Celia Villanueva and joined by her son Eduardo Morales in 2014, MCG has grown to be the 3rd largest alcohol beverage distributor in Texas, the 4th largest spirits distributor in Florida and 6th in California.

MCG has cultivated and established a network of partnerships with over 140 regional distributors and control states, resulting in reach and presence in all 50 states in the US. MCG offers a carefully curated, diverse portfolio of top‑quality brands sourced from all over the world and strives to provide exceptional levels of service to our business partners every day.

We are guided by our primary PURPOSE, our CORE VALUES and our RESPONSIBILITIES towards our ASSOCIATES, CUSTOMERS, SUPPLIERS & COMMUNITY.

Morales Beverage Group seeks a Sales Representative, Off‑Premise for the Fort Worth, Granbury, Weatherford and the surrounding territories. We have a competitive compensation package with a wide range of benefits for full‑time employees.

Reporting to the Regional Branch Manager, the Sales Representative, Off‑Premise is responsible for driving revenue growth through new account acquisition, strengthening client relationships, and ensuring high levels of satisfaction and retention. This role enhances brand visibility by engaging directly with store‑level decision‑makers, influencing purchasing behavior, and executing in‑store merchandising and promotional strategies. The Sales Representative provides tailored solutions to meet customer needs, delivers exceptional service, and processes orders on‑site to support sales goals.

• Account Management: Build and maintain strong relationships with retail and off‑premise accounts; conduct regular visits to ensure compliance with merchandising standards and proper product placement; execute brand programs, promotions, and schematics; present and place new items, rotate stock, and ensure proper tagging and POS material usage; negotiate for additional shelf space and store‑level promotions; collect and process store replenishment orders; audit accounts;
  
  support special projects for regional chains and distributor partners; travel daily within assigned territory.
• Sales Execution: Meet or exceed monthly and quarterly sales goals; drive incremental sales by introducing new products; monitor inventory levels and recommend timely reorders to avoid out‑of‑stocks.
• Merchandising & Marketing: Ensure product displays meet company and retail visual standards; implement and maintain displays, tastings, and other marketing programs; educate retail staff on product knowledge to support in‑store sales.
• Reporting & Administration: Complete accurate reports, paperwork, and POS documentation; track sales activities, market trends, and competitor behavior; provide actionable feedback to management on customer needs and opportunities; demonstrate strong time management and multitasking skills.

Collaborate with peers and the Area Manager to strategize on issues that disrupt goal achievement; maintain a high level of professionalism and confidentiality; establish and maintain effective working relationships with staff, department leaders and executive leadership; be approachable at all times; be known as a trusted resource for knowledge and guidance; desire to deliver excellence – always looking for the very best product;

live above the line – exhibit ownership, accountability and responsibility; stay engaged and ensure we all care; respond promptly; be respected and accurate; maintain confidence and trust in our ability to make good decisions.

• Customer Focus: Dedicated to meeting the expectations and requirements of customers, ensuring high levels of satisfaction…