Manager, Advanced Product Pricing & Market Strategy

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This role shapes the pricing and lineup strategy of future automotive products. This position sits at the intersection of pricing strategy, advanced analytics, and cross‑functional decision‑making, partnering closely with Product Planning, Sales, Finance, and Global Headquarters.

This position is ideal for someone who understands B2C consumer behavior—how customers evaluate price, value, and features—and who can translate data, customer segmentation insights, and dashboards into clear, executive‑ready pricing recommendations. It requires the ability to interpret and apply consumer and market insights to guide product and pricing decisions.

• Lead pricing strategy development for select future vehicle models in a competitive B2C automotive marketplace.
• Translate consumer behavior, market dynamics, and competitive benchmarks into actionable pricing recommendations.
• Develop model‑specific pricing strategies aligned to market conditions, brand positioning, and volume goals.

• Conduct competitive pricing and feature benchmarking across vehicle segments.
• Apply customer segmentation outputs, elasticity insights, install rates, and demand signals to inform lineup and pricing decisions.
• Analyze how different customer segments perceive value, pricing, and features—without owning primary research execution.
• Prepare model‑level pricing narratives that clearly explain the “why” behind recommendations.

• Build and manage pricing and scenario models to evaluate price positioning, revenue impact, margin trade‑offs, and incentives.
• Develop, maintain, and enhance Tableau dashboards, including data modeling and visualization logic.
• Present clear, intuitive visuals that support leadership decision‑making.
• Drive continuous improvement in pricing tools, dashboards, and analytical approaches.

• Serve as a strategic partner to Product Planning, Sales, Finance, and Global HQ.
• Align pricing recommendations with product strategy, volume targets, incentive plans, and brand goals.
• Communicate complex analysis in a clear, concise, business‑focused manner.

• Deliver executive‑ready insights and recommendations to senior leadership.
• Support feature and component value discussions using benchmarks and syndicated research.
• Leverage access to cost, specifications, incentive plans, and volume forecasts to recommend pricing that drives profitability and sales effectiveness.

• 8 years of experience in management consulting, pricing strategy, market research, analytics, or data science.
• Bachelor’s degree required.
• MBA or master’s degree in business, Economics, Data Science, Statistics, or a related field preferred.
• Automotive OEM experience a plus.
• Experience pricing consumer products a plus.
• Passion for translating complex data into clear insights that inform strategic decisions.
• Demonstrated experience in pricing strategy, competitive analysis, benchmarking, and market‑based recommendations.
• Strong proficiency in MS Excel and PowerPoint, and the ability to quickly learn large datasets and proprietary tools.
• Strong proficiency with Tableau Desktop, including dashboard development, maintenance and data modeling.
• Comfort operating in ambiguous and fast‑moving environments to develop analysis for assigned models.

• Compensation Range: $86,800 – $124,000 annual base salary
• Monthly Hyundai/Genesis vehicle lease allowance…