Manager, Digital Marketing

At Genesis, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package.

It’s time you rethink what you expect from an employer.

At Genesis, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

• Genesis USA is seeking an experienced Digital Marketing Manager to deliver an exceptional digital shopping experience that drives engagement, conversion, and brand loyalty.
• Reporting to the Senior Manager of Digital Platforms, this role will support the execution of Genesis' digital strategy, lead content planning, and oversee day-to-day website operations for , while contributing to  initiatives as needed. The ideal candidate will partner closely with agency and cross-functional teams to manage website production and development, execute integrated digital campaigns and launches, optimize KPI-driven experiences, and support the achievement of key business objectives.
• The ideal candidate is a proactive and results-driven digital marketer with strong organizational, communication, and project management skills. They thrive in a collaborative environment, build effective relationships across teams and agency partners, and bring a high level of ownership, accountability, and attention to detail to every initiative.

• Lead the day-to-day management, user experience (UX), and continuous enhancement of  across desktop, tablet, and mobile platforms.
• Review website content, wireframes, creative assets, and site functionality to ensure a seamless user experience, brand consistency, and quality standards; conduct user acceptance testing (UAT) for site releases and enhancements.
• Manage website roadmaps, project timelines, and release schedules, ensuring alignment on priorities, milestones, risks, and deliverables across stakeholders.
• Partner with agencies and vendors to deliver website initiatives on time, within scope, and aligned with business objectives.
• Drive AEO, SEO, and SEM strategies to improve search visibility, website traffic, engagement, and discoverability.
• Partner with Data Science and UX teams to analyze website performance and customer insights, identifying opportunities to enhance the digital shopping experience and improve conversion.
• Support digital execution for vehicle launches, model year updates, experiential activations, and promotional campaigns.
• Ensure all website experiences align with Genesis brand standards and digital best practices.
• Collaborate with Product Planning, Sales, CRM, Social, PR, and Media teams to deliver integrated digital campaigns and initiatives.
• Identify opportunities to optimize digital experiences, improve operational processes, and drive continuous performance improvement.
• Exercise sound judgment and problem-solving skills to drive decisions and results.
• Coordinate cross-functional workflows and execute digital initiatives.
• Identify, resolve, and communicate risks, issues, and opportunities to leadership.
• Oversee agency and vendor performance to ensure quality, efficiency, and business alignment.
• Supervise and provide guidance to an Assistant Manager supporting  initiatives.

• Must have a high school diploma.
• Bachelor’s degree preferred.
• Master’s degree a plus.
• Six or more years of Marketing/Advertising experience.
• Three or more years of experience in digital marketing.
• Two or more years of experience within automotive industry desired.
• Agency and or/ related client-side experience required.
• Experience working in a fast-paced environment.
• Luxury experience preferred.
• Position requires ability to solve problems, make decisions and operate with an entrepreneurial spirit within the framework of a team concept.
• Ability to manage high-paced environment with multiple projects and agency personnel.
• Ability to develop strategy and…