Senior Manager, Genesis Regional Marketing Ops; West & Mountain States

At Genesis, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package.

At Genesis, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

It’s time you rethink what you expect from an employer.

• The Senior Manager, Genesis Regional Marketing, is responsible for overseeing & managing all regional marketing activities within the designated Genesis Region.
• These oversite activities include, but are not limited to, Tier 2 Retailer Advertising Associations, Retail Digital Marketing, Internet Lead and High Value Actions performance and analysis, Market Support Program (MSP) Initiative & Corporate Social Responsibility (CSR) activities.

• Manage Genesis Retailer Ad Associations (RMAP) across the region, driving retailer engagement and marketing effectiveness.
• Analyze lead performance data and implement strategies to improve retailer and regional lead management results.
• Partner with National Retail Marketing to align retailer lead-generation and Certified Website programs.
• Oversee execution of the Genesis Retailer Co-op Program and ensured equitable distribution of co-op funds.
• Support Retail Digital Strategy Consulting initiatives to enhance retailer digital marketing performance.
• Lead regional Corporate Social Responsibility (CSR) efforts, including Genesis Gives and the Genesis Inspiration Foundation.
• Ensure compliance of all Tier 3 retailer advertising with Genesis brand standards and advertising policies.
• Collaborate with National Office teams to develop, implement, and administer Market Support Programs (MSP).
• Process MSP payments and resolved retailer payment and incentive-related issues.
• Manage departmental budgets and maintained expenses within approved guidelines.
• Plan and execute regional organizational meetings and events.
• Support Regional General Manager with governance processes, including OCM and PRM activities.
• Serve as the primary liaison between Market Managers, dealership personnel, and the National Incentives team.
• Maintain expertise in national and regional incentive programs to support retailer performance.
• Provide team leadership, employee development, and budget oversight as required.
• Budget management.
• Approve all time off, training, expense reporting, and miscellaneous spending for applicable programs and direct reports.
• RFP and vendor selection.
• Conduct regular performance evaluations of direct reports, where applicable; develop employee business focus and plans for direct reports for the future.

• Must be a high school graduate.
• Master’s degree is a plus.
• Eight or more years of experience.
• Three or more years of experience in automotive retail marketing, regional/Tier 2 or Tier 3 marketing strategies and tactics, preferably from the OEM side.
• Supervisory experience is preferred.
• Agency and/or vendor experience helpful.
• Ability to manage multiple projects in a fast paced environment.
• Ability to develop strong interpersonal relationships with both HQ and field team members.
• Ability to craft and deliver the right message to the right audience.
• Strong public speaking ability.
• Strong analytical affinity with attention to detail.
• Strong automotive industry knowledge.

• Compensation Range: $114,800 - $164,000 annual base salary
• Monthly…