Account Executive, Agency Partnerships

Account Executive, Agency Partnerships

Framingham, MA

At Definitive Healthcare, we're passionate about turning data, analytics, and expertise into meaningful intelligence that helps our customers achieve success and shape the future of healthcare. We empower them to uncover the right markets, opportunities, and people—paving the way for smarter decisions and greater impact.

Headquartered just outside of Boston, Massachusetts, Definitive Healthcare operates across North America, Europe, and India, supporting a growing global client base of more than 2,400 customers since our founding in 2011.

We're also a great place to work. In 2024 and 2025, we earned multiple workplace honors, including Built In's 100 Best Places to Work in Boston (both years), a Stevie Bronze Award for Great Employers, and recognition as a Great Place to Work in India.

We foster a collaborative, inclusive culture where diverse perspectives drive innovation. Through programs like Definitive Cares and our employee-led affinity groups we strive to promote connection, education, and inclusion.

We are seeking a high-impact seller to drive revenue growth through agency partnerships, with a focus on large holding companies and their healthcare media teams. This role is responsible for introducing, educating, and scaling adoption of our healthcare digital audiences across agency planners, buyers, and activation teams, enabling agencies to activate and resell our data across their life sciences, payer, and provider clients.

Healthcare marketers are increasingly shifting toward data-driven targeting to improve engagement with both healthcare professionals and consumers.

This role is critical to establishing our audiences as a trusted, compliant, and high-performing solution within agency planning and activation workflows, unlocking scaled, repeatable growth through agency channels.

Agency Revenue Growth

• Own and grow a portfolio of agency relationships, with emphasis on major Holdco's and their healthcare-focused media teams
• Drive new revenue through adoption and activation of healthcare audiences across multiple client accounts

• Generate pipeline across Life Sciences, Provider, and healthcare brands by activating patient, provider, care team, and executive audiences through agency partners

Education & Enablement

• Educate agency teams on healthcare audience strategies, including clinical and therapeutic interest-based targeting, HCP audiences, and patient journey insights
• Position audiences within programmatic workflows (DSPs, data marketplaces, onboarding platforms such as Live Ramp)
• Deliver training and playbooks that enable agencies to confidently activate healthcare audiences at scale

Sales Execution

• Identify opportunities tied to healthcare campaign briefs, brand launches, and therapeutic area focus
• Translate client objectives into compliant audience strategies (e.g., awareness, patient engagement, HCP targeting)
• Close deals with agencies and support downstream activation into end advertiser platforms

Activation & Expansion

• Partner with internal teams to ensure successful campaign execution and delivery
• Use performance insights (CTR, engagement, conversion signals) to drive repeat usage
• Expand adoption across additional brands, therapeutic areas, and agency divisions

Cross-Functional Collaboration

• Work with Operations, Product and Marketing to refine healthcare audience positioning and GTM
• Provide feedback on demand trends (e.g., HCP targeting, DTC engagement, therapeutic categories)

What Success Looks Like

• Agencies consistently activating and reselling healthcare audiences across multiple clients
• Growth in repeatable, scalable activation revenue across therapeutic areas
• Strong relationships with healthcare media planners, buyers, and programmatic teams
• Expansion across Holdco networks and increased share of healthcare media spend

• 4–6 years of experience in digital media, adtech, or data sales
• Proven experience selling into agencies, ideally supporting healthcare or life sciences clients
• Strong understanding of programmatic ecosystems (DSPs, onboarding, identity, audience targeting)
• Familiarity with healthcare…