Marketing Specialist

Marketing Specialist

Framingham, MA (on-site) | Full-Time | Sales & Marketing

At most companies, a marketing specialist runs one slice of somebody else's plan. This is not that job. You will be the marketing function at Superior Communication Services: our voice, our look, our story. If you want a role where your work is visible, your ideas ship, and you can point at a brand and say you built it, keep reading.

Superior Communication Services (SCS) is a commercial technology integrator headquartered in Framingham, Massachusetts, with regional offices in Raleigh, North Carolina;
West Chicago, Illinois; and Farmers Branch, Texas. Since 2008 we have grown into a national organization delivering five practice areas:
Security, WiFi and Wireless, Audio Visual, Network Cabling, and Field Services.

Our teams design and deploy the technology behind the buildings people use every day: the camera systems, the wireless networks, the conference rooms, the cabling infrastructure. We run multi-site programs across the country, from single-location projects to national rollouts in the multimillion dollar range, for customers who need one partner who can execute in every market.

We are big enough to do serious work and small enough that you will know everyone's name, including the partners. Good ideas get heard here, and they get implemented fast.

SCS has grown largely on reputation, referral, and relationships. Our work is excellent. Our brand has not fully caught up to it. That gap is your opportunity.

We are looking for someone to take ownership of how SCS shows up in the market: on our website, across social media, in the proposals our sales team puts in front of national accounts, and at the trade shows and industry events where our customers gather. You will not be maintaining a machine somebody else built. You will be building it.

This role reports into Sales and Marketing and works directly with our sales team, our practice leaders, and company leadership. You will have real access, real budget input, and real influence over the direction of the brand.

• Brand and visual identity. You are the guardian of how SCS looks and sounds. You will build and enforce consistency across proposals, presentations, collateral, signage, vehicle graphics, apparel, and every customer-facing document we produce.
• Social media. You will plan, create, and publish content across Linked In, Facebook, Instagram, and other channels, building an audience among facility directors, IT leaders, general contractors, and the manufacturers we partner with. You will own the content calendar.
• Website. You will keep  current, accurate, and worth visiting. This includes project pages, service pages, careers content, and the ongoing work of turning the site into a lead source rather than a brochure.
• Content creation. Graphics, photography, video, and written copy. You will get out to job sites and capture the work we are actually doing, then turn it into case studies, project spotlights, and social content.
• Sales and business development support. You will partner with our sales team on campaigns, promotions, proposal design, presentation templates, and the vertical-market materials that help us win national accounts.
• Events and industry presence. You will support trade shows, customer events, manufacturer partner programs, and the networking activity that keeps SCS visible in our industry.
• Measurement. You will track engagement and website analytics, tell us honestly what is working and what is not, and adjust accordingly.
• Internal and employee brand. You will partner with HR and leadership on recruiting content, employee recognition, and the internal communications that make this a place people…