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Regional Sales Manager; East; TOPO Athletic

Job in Framingham, Middlesex County, Massachusetts, 01704, USA
Listing for: designerbrands
Full Time position
Listed on 2026-10-05
Job specializations:
  • Sales
    Business Development, Wholesale, Outside / Field Sales, Retail Sales
Salary/Wage Range or Industry Benchmark: 90000 - 150000 USD Yearly USD 90000.00 150000.00 YEAR
Job Description & How to Apply Below
Position: Regional Sales Manager (East) - TOPO Athletic

At Designer Brands, we are the proud parent company of DSW Designer Shoe Warehouse, The Shoe Company, and Rubino, operating nearly 675 stores across North America and a billion-dollar digital commerce business. We lead the footwear industry with a diverse portfolio of iconic brands, including Topo Athletic, Keds, Vince Camuto, Kelly & Katie, Jessica Simpson, Lucky Brand, Mix No. 6, Crown Vintage, and others.

With expertise in design, production, and sourcing, we create on-trend footwear and accessories, delivered through a robust omni-channel infrastructure and national wholesale distribution. At Designer Brands, we are committed to fostering a culture of collaboration, innovation, and inclusivity, where each employee’s unique perspective contributes to our success. Anchored by our core values of “We Love What We Do,” “We Own What We Do,” “We Do What’s Right,” and “We Belong,” we continuously drive forward together, building a future where everyone can put their best foot forward.

The

Opportunity

This is an opportunity to own a region, shape how the brand shows up in the marketplace, and build the relationships that turn national sales strategy into local growth. As Regional Sales Manager, you’ll connect the big picture with what’s happening every day across your territory, translating sales goals into a regional plan that makes sense for your customers, your market, and the business.

You’ll have the autonomy to understand your territory, identify opportunities, and adjust your approach based on what you’re seeing in the market. Along the way, you’ll bring together independent sales representatives and technical representatives, build trusted partnerships with retail buyers, and help create a consistent brand experience across wholesale accounts.

For someone who understands the athletic, running, or outdoor space, this role offers the chance to combine commercial leadership with a genuine connection to the communities we serve. You’ll bring insights from the field back into the business, helping influence how we grow while staying close to the retailers and consumers who bring the brand to life.

What You’ll Be Doing Lead & Bring the Regional Strategy to Life
  • Turn the broader sales strategy into an actionable business plan for your territory
    , with clear priorities around revenue, margin, and sell-through goals.
  • Monitor performance and market data throughout the season and adjust local tactics as opportunities or challenges emerge.
  • Lead, align, and motivate a network of independent sales representatives and technical representatives
    , helping the team focus on the right accounts and execute the brand’s sell-in strategies.
  • Stay connected to the field through ride-alongs and regional sales meetings, providing direction and helping the team deliver against shared goals.
Build Retail Partnerships That Drive Growth
  • Develop trusted relationships with national and regional retail buyers
    , partnering on assortment planning, at-once and pre-book orders, in-season replenishment, pricing, and markdown strategies.
  • Use sales performance and sell-through insights to identify opportunities that help retail partners and the brand grow together.
  • Lead engaging seasonal sell-in conversations
    , using sales data, retailer trends, and sell-through performance to make thoughtful recommendations.
  • Present new collections to retail buyers and secure purchase orders against established targets.
Turn Market Insights Into Action
  • Use CRM and BI tools to monitor account performance against key performance indicators and provide accurate forecasts to the Sales Director.
  • Track competitive activity, customer feedback, and local market trends.
  • Bring what you’re learning in the field back to the business, translating market information…
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