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B2B Market Strategy Lead - Laundry & Property
Job in
Franklin, Williamson County, Tennessee, 37068, USA
Listed on 2026-08-08
Listing for:
WASH
Full Time
position Listed on 2026-08-08
Job specializations:
-
Marketing / Advertising / PR
Product Marketing, Marketing Strategy, Market Research
Job Description & How to Apply Below
WASH is seeking a Product Marketing Manager to own market-level strategy, segmentation, pricing, and positioning for our route-based laundry business with a primary focus on B2B multifamily and property management customers. You will translate market insights into compelling value propositions and GTM plans that drive growth.
Collaborating with cross-functional teams across product, sales, finance, and operations, you will shape differentiated positioning, pricing strategies, and messaging that
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