Assistant Store Manager

Who you are

Reporting to the Store Manager, the ASM functions as an ambassador of the brand while leading the sales team to offer an exceptional customer experience and meet sales and operational objectives in store. The ASM is accountable for leading their department while supporting the Store Manager in ensuring a highly productive work environment, supporting the overall people management initiatives of the business, and in the absence of the Store Manager, they are responsible for the success of the business.

• Maximize all selling opportunities to achieve (and exceed) individual sales goals and department sales goals for the business.
• Manage and motivate the sales team to provide the highest level of customer service in order to achieve maximum sales results.
• Provide industry‑leading customer service building guest loyalty through the in‑store experience.
• Develop events and networking opportunities that will continue to grow the customer base, with particular emphasis on building the local market.
• Continuously demonstrate product knowledge to enhance sales, using company‑provided resources to deepen understanding of the product assortment.
• Manage and assist associates with the use of all client relationship resources (training tools, client books, etc.) to provide personal assistance to customers.
• In connection with the Store Manager, oversee, observe, and give feedback on client interactions ensuring each ambassador provides a tailored, personal, and memorable experience aimed at growing client retention.
• Coordinate staff training programs to enhance product competency, customer service, sales technique, and stock management, ensuring these tasks are performed efficiently and effectively.
• Complete operational objectives, open and close the store, and perform other tasks as assigned by the Store Manager.
• Assign and prioritize tasks and staff activities each day.
• Ensure visual merchandising standards are maintained throughout the day and assist with floor sets and moves as needed.
• In the absence of the Store Manager, make decisions that have a positive impact on the business.
• Professionally communicate store/Company objectives, priorities, and initiatives to team members.
• Monitor the performance of each sales associate and assess their contribution to store revenues.
• Carry out year‑end staff evaluations in partnership with the Store Manager.
• Act as a brand ambassador, emulating the brand aesthetic and embodying a strong sense of brand philosophy and lifestyle.
• Build effective working relationships with colleagues in other stores and Corporate Partners.
• Follow all company policy and procedure and seek guidance when items are unclear.
• Support the Store Manager with onboarding new staff to the team.
• Be accountable for all responsibilities, serving as a subject‑matter expert and point of contact for corporate partners.

• High school diploma required; college degree preferred.
• 3-4 years of experience in an equivalent role in a luxury environment.
• Proven ability to meet business goals by driving results through the store team.
• Existing client book or demonstrable ability to network and cultivate clients.
• Strong verbal and written communication skills.
• Proficient with POS systems and Microsoft Office Suite, including Outlook and Excel.
• Ability to stand for multiple hours continuously and lift up to 40 pounds without assistance.
• Availability to work a varied schedule including nights and weekends.

EEOC Brunello Cucinelli is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.