Senior Ecommerce Marketing Specialist

# Senior Ecommerce Marketing Specialist Monument Metals Full Time senior Frederick, Maryland, US $75k – $85k Posted Yesterday##

Role Overview Monument Metals is hiring a Senior Ecommerce Marketing Specialist. This is a full-time role in Frederick. posted yesterday. The posted range is $75k to $85k. Full responsibilities, required qualifications, and the apply link are listed in the description below.## Resume Keywords to Include Make sure these keywords appear in your resume to improve ATS scoring

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Job Description About Monument Metals Monument Metals is a fast-growing ecommerce precious metals dealer based in Frederick, Maryland. We sell gold, silver, platinum, palladium, and bullion products to investors and collectors across the country. Our business is built on competitive pricing, transparent service, strong customer relationships, and a high-performing ecommerce experience.

We are looking for a revenue-focused ecommerce marketer who can help us grow email/SMS revenue, improve segmentation, support product promotions, and help manage our weekly promotional calendar.

Role Overview The Senior Ecommerce Marketing Specialist will help own the commercial marketing engine for Monument Metals. This role sits at the intersection of ecommerce, product marketing, lifecycle marketing, segmentation, merchandising, and revenue-driving campaign execution.

This is not a general content or social media role. This is a hands-on ecommerce marketing role focused on moving product, improving customer journeys, increasing email/SMS revenue, and helping turn inventory and market opportunities into successful campaigns.

You will work closely with the CMO, CEO, creative team, and technical team to plan, execute, and optimize promotional campaigns across email, SMS, website merchandising, and customer lifecycle flows.

Key Responsibilities
* Help own and execute the weekly promotional calendar
* Learn how leadership selects products based on inventory, pricing, market movement, and customer demand
* Build and execute segmented email and SMS campaigns
* Improve customer lifecycle journeys, automations, winback campaigns, and retention flows
* Develop product promotion strategies for gold, silver, bullion, coins, bars, and related categories
* Partner with the creative team on email layouts, banners, product messaging, and campaign assets
* Collaborate with the technical team on homepage features, category merchandising, landing pages, and onsite promotional placement
* Analyze campaign performance, revenue, conversion, AOV, segmentation results, and customer behavior
* Recommend promotional opportunities based on inventory, customer segments, and market conditions
* Use AI tools such as ChatGPT or Claude to improve speed, strategy, segmentation, content planning, and campaign execution
* Help increase email/SMS revenue, improve retention, and reduce reliance on leadership for daily product promotion decisions

What We’re Looking For
* 5–8 years of ecommerce marketing experience
* Experience with email marketing platforms such as Attentive, Klaviyo, Mailchimp, or similar
* Strong understanding of segmentation, customer journeys, campaign planning, and lifecycle marketing
* Ecommerce platform experience such as Magento, Shopify, Big Commerce, Woo Commerce, or similar
* Experience supporting product promotions, merchandising, inventory-driven campaigns, or revenue-focused ecommerce marketing
* Comfortable reviewing marketing performance data and making recommendations
* Strong communication and organizational skills
* Ability to work hands-on in a fast-moving ecommerce environment
* Experience using AI tools such as ChatGPT, Claude, Gemini, or similar
* Strong attention to detail and ability to manage multiple campaigns at once### Nice to Have
* Experience in retail ecommerce, DTC, collectibles, financial products, investing, or high-consideration products
* Experience with SMS marketing
* Experience with customer retention, VIP segments, winback campaigns, or loyalty strategy
* Experience working with creative and technical teams

Success in This Role Looks Like
* Email and SMS revenue increases
* Promotional campaigns become more segmented and strategic
* Weekly product promotions are planned and executed more effectively
* Customer journeys and automations generate more revenue
* Inventory movement campaigns become more disciplined and measurable
* Leadership spends less time manually determining daily product pushes
* Marketing becomes more proactive, data-driven, and commercially focused

Location:

Frederick, MDJob Type: Full-time, in-office### Benefits
* 401(k)
* Dental insurance
* Health insurance
* Paid time off
* Vision insurance
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