Marketing Manager

Marketing Manager

De Young Properties
Fresno, CA
On site, full time
Pay: $30 to $40 per hour, depending on experience

De Young Properties is a third generation family owned home builder serving the Central Valley for more than 50 years. We build homes, neighborhoods, and long term trust. Marketing here plays a direct role in driving traffic, leads, and sales across every community, and delivering quality work on time each week.

We have an exciting and unique opportunity as we search for a Marketing Manager who is equal parts operator and marketer. You will own the marketing calendar, run the weekly marketing meeting, manage a small team, coordinate vendors, and deliver high volume work without compromising deadlines. You will make decisions, solve problems fast, and keep projects moving from start to finish.

If you love building systems, driving execution, and being measured by clear results, you will thrive here.

Location:

Fresno, CA, on site

Reports to:

VP Sales and Marketing
Direct reports:
Videographer, Offshore Marketing Coordinator
Works closely with:
Sales leadership, Operations, and outside PR or agency partners as needed

• Own the marketing calendar, timelines, and weekly priorities across communities
• Run a consistent weekly Marketing L10 meeting with clear scorecard, priorities, and accountability
• Build efficient systems that keep work organized, visible, and on time
• Coordinate vendors, printers, and partners to deliver on schedule
• Triage new requests, set expectations, and communicate tradeoffs clearly
• Manage multiple concurrent projects without missed deadlines or dropped deliverables

• Launch online and offline campaigns that drive qualified traffic, appointments, and sales
• Ensure every sales team member has current community specific collateral, signage, and tools
• Partner with sales leadership to solve community level sales challenges with fast, practical marketing actions
• Tour communities regularly to confirm signage, collateral, and presentation standards are current and up-to-date

• Produce and oversee print and digital materials including flyers, signage, emails, ads, landing pages, blogs and social content
• Write clear, persuasive copy for campaigns and customer communications
• Coordinate photography, video, and content production and keep standards consistent
• Protect brand consistency across all communities while moving at high speed

• Maintain accurate website content, pricing, and digital marketing assets
• Track performance metrics, identify what is working, and recommend improvements
• Deliver a monthly marketing performance report on time with actionable insights

• 95 percent or more of campaigns, promotions, and deliverables launch on time without rework
• Weekly marketing meetings run consistently and priorities stay clear

• Sales always has accurate, current collateral and signage in every active community
• Marketing is viewed as proactive, dependable, and easy to work with

• Lead flow supports community sales targets
• Reporting is on time and recommendations are specific, practical, and data based

• Extremely organized and deadline driven
• Calm under pressure and steady when priorities shift
• Takes ownership and finishes what you start
• Comfortable making decisions, documenting them, and driving execution
• High standards for accuracy, brand consistency, and quality control
• Able to lead a videographer, manage offshore output, and coordinate vendors with clarity and respect
• Positive energy, professional, and team oriented

• 3 to 7 plus years of marketing experience in a fast paced, high volume environment
• Strong graphic design skills using Adobe Creative Suite, Canva, or similar tools
• Excellent writing and communication skills
• Experience managing multiple campaigns and deadlines at once
• CRM and website management experience, or strong willingness to learn quickly
• Comfortable using metrics and data to guide decisions
• Strong judgment, prioritization, and follow through

• Homebuilding, real estate, or retail marketing experience
• Event marketing experience
• Photography, video, or light podcast editing experience

To help us find the right fit, please include:

Join a local family homebuilding company where marketing directly impacts sales performance and helps families find the right home with confidence!