CRM Solutions Architect

Classification Title

Application Developer Analyst III

Bachelor’s degree in an appropriate area and two years of relevant experience; or a high school diploma or equivalent and six years of experience. Appropriate college coursework or vocational/technical training may substitute at an equivalent rate for the required experience.

The CRM Solutions Architect is responsible for designing, implementing, and maintaining the overall architecture of the organization’s Customer Relationship Management (CRM) system. Reporting to the Executive Director of Development Information Systems, this role ensures the CRM platform supports business processes, maintains data integrity, and scales effectively to meet long‑term organizational needs. The CRM Solutions Architect collaborates with stakeholders across departments to align CRM capabilities with strategic objectives and integrates the system with other enterprise applications.

• Define and document the overall CRM system architecture, including data models, workflows, and integration points.
• Establish technical standards and best practices for CRM configuration and customization.
• Design solutions that ensure scalability, reliability, and optimal performance.
• Evaluate tradeoffs between declarative and programmatic solutions.

• Design, develop, and maintain Apex classes, triggers, Lightning components, and Flows.
• Optimize existing automation and custom code for performance, scalability, and maintainability.
• Troubleshoot and resolve complex CRM issues across code, configuration, and integrations.
• Enforce development best practices including testing, version control, deployment, and documentation.
• Support release management, sandbox strategy, and production deployments.
• Design and develop CRM and Marketing Cloud solutions, including Apex, Flows, SQL, AMPscript, and automation frameworks.
• Architect and support Salesforce Data
  360 to unify, model, and activate data across CRM, Marketing Cloud, and enterprise systems.

• Develop and oversee integration between CRM and other enterprise systems, including Marketing Cloud, (ERP, marketing automation, analytics tools, etc.).
• Implement API‑driven and middleware solutions for seamless data exchange.
• Ensure interoperability with cloud services and third‑party applications.

• Create and enforce data quality standards, validation rules, and governance policies.

  Design and maintain CRM security models including profiles, permission sets, sharing rules, and field‑level security.

• Support compliance requirements (GDPR, HIPAA, FERPA, etc.) through technical controls.
• Monitor and maintain data integrity across all CRM‑related processes.

• Collaborate with business units to translate requirements into technical solutions.
• Analyze existing workflows and recommend process improvements.
• Support change management initiatives to ensure successful CRM adoption.
• Develop comprehensive technical documentation for architecture and integrations.
• Provide training and guidance to IT teams and end‑users on CRM best practices.
• Serve as a subject‑matter expert for CRM‑related inquiries.

• Stay current with CRM trends, emerging technologies, and vendor updates.
• Recommend upgrades, enhancements, and new features to support organizational growth.
• Track CRM platform roadmap, vendor releases, and emerging capabilities.
• Evaluate and implement advanced analytics and AI‑driven CRM capabilities.

$,000 annually; commensurate with education and experience.

• Affordable State Health Plans:
  Medical, Dental, and Vision Insurance
• Comprehensive Coverage:
  Life and Disability Insurance
• Secure Retirement Options:
  Generous plans to safeguard your future
• Paid Time Off:
  Including 11 paid holidays, as well as family, sick, and vacation leave
• Professional and Personal Growth:
  Opportunities through UF Training & Organization Development, leadership development, Linked In learning, and more
• Tuition Assistance:
  Benefit from the UF Employee…