Media Executive - Wcjb

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WCJB TV20, the #1-rated station in the market, is the area’s only source for live, local news, serving communities from Ocala to Lake City. We excel in both broadcast and digital advertising, making us a dominant force in the local media landscape.

This role is focused on new business development, with a strong emphasis on digital advertising solutions. The position may be based in either Gainesville or Ocala. We offer a collaborative, high-energy culture, best-in-class training, and industry-leading TV and digital products that provide the right candidate with a clear path to both personal growth and exceptional earning potential.

• This role is built for a true hunter with a genuine passion for helping clients grow their business.
• Responsibilities include prospecting and cold calling, building a strong pipeline through networking and community involvement, joining and leveraging civic organizations, and consistently closing new business.
• Success in this role requires a competitive mindset, drive, and the ability to create opportunities from scratch while delivering meaningful results for clients.
• Experience with digital advertising products and strategy is preferred; however, high-performing sellers with a proven track record of success in other sales roles or industries will be strongly considered.

• Strong understanding of the digital advertising landscape.
• Proven ability to work cross-functionally while managing multiple priorities in a fast-paced, deadline-driven environment.
• Excellent troubleshooting and problem-resolution skills with strong critical-thinking abilities.
• Exceptional written and verbal communication skills.
• Proficiency in Microsoft Excel, Word, and PowerPoint; working knowledge of GA4 preferred.
• Consultative selling experience with a proven ability to identify, develop, and close large opportunities.
• Must meet Gray Media driving requirements and possess a valid driver's license.

WCJB-TV/Gray Media is a drug‑free company

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.