Associate Director of Creative Media & Branding - Creative Services

POSITION RESPONSIBILITIES:

The University Athletic Association at the University of Florida is searching for an Associate Director to provide day-to-day creative leadership for Florida Athletics and helps translate the department's brand strategy into consistent, high-quality content across sports, platforms, and campaigns. Reporting to the Director of Creative Media & Branding, this position serves as a working creative who leads projects from concept through delivery, provides creative direction and quality control, and remains an active contributor in design and content development.

The position collaborates with leaders and staff across social media, graphic design and branding, photography, creative video, football creative, marketing, communications, sponsorship, ticketing, licensing, recruiting, and NIL creative strategy to ensure work is coordinated, purposeful, audience-aware, and aligned with the Florida Gators brand.

This position requires the incumbent to demonstrate sound judgment, initiative, organization, attention to detail, and a commitment to continuous learning and professional growth; have a strong understanding of visual identity systems, typography, layout, image selection, production standards, and design for digital, social, environmental, and print applications; be able to provide creative direction, communicate feedback, collaborate across teams, and build productive relationships with a wide range of partners;

work independently and as part of a collaborative team in a fast-paced environment; manage multiple priorities and deadlines effectively; communicate and engage effectively with individuals of diverse cultures, backgrounds, and working styles; and work a non-standard work week that will include nights, weekends, holidays, and overnight travel.

This posting will remain open until a qualified candidate is chosen.

• Bachelor's Degree in Graphic Design, Visual Communications, Communications, Marketing, Digital Media, or a related field*
• Three years of progressively responsible experience in creative services, graphic design, content development, brand marketing, or a related field*
• Valid driver's license
• Demonstrated experience leading complex creative projects from concept through delivery and managing multiple priorities in a deadline-driven environment
• Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and working knowledge of After Effects, Premiere Pro, Acrobat, or comparable creative tools
• Working knowledge of major social media platforms, platform-specific creative practices, and emerging content trends

• Portfolio of integrated creative work that demonstrates strong concept development, brand consistency, and platform-aware execution
• Experience working in an intercollegiate or professional athletic environment or a creative agency, entertainment, or high-volume brand environment
• Experience supervising, mentoring, or developing full-time staff, interns, graduate assistants, or student creatives
• Experience supporting recruiting, sponsorship, ticket sales, licensing, NIL, athlete branding, or other revenue-related initiatives
• Experience using audience insights or performance data to inform creative decisions and improve content effectiveness
• Working knowledge of photography, video production, motion design, digital asset management, and project management systems

Comprehensive benefits package including but not limited to health, dental, life, LTD, AD&D, pension plan (upon eligibility), tuition assistance, athletic event tickets, employee events and recognition programs as well as possible relocation assistance.

Competitive compensation package commensurate with candidate's previous experience and qualifications.

You can view our full benefits guide on the official job posting by clicking here.

Interviews may be conducted prior to the closing date, but no offer of employment will be extended until after the position closes. Once an official offer is extended and accepted, the candidate will be required to complete the federal Employment Eligibility Verification Form I-9 and will be contingent on satisfactory background screening results. The candidate will also be required to present acceptable and original documents to prove identity and authorization to work in the United States without the need for employment-based visa sponsorship now or in the future.

The University Athletic Association, Inc. is an at-will employer, a separate company from the University of Florida and not a state employer
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