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Automotive BDC Sales Representative – Midtown Honda

Job in Gary, Lake County, Indiana, 46401, USA
Listing for: Rafih Auto Group
Full Time position
Listed on 2026-09-01
Job specializations:
  • Sales
    Sales Development Rep/SDR, Sales Representative, Inside Sales, Customer Success Management
Salary/Wage Range or Industry Benchmark: 30000 - 55000 USD Yearly USD 30000.00 55000.00 YEAR
Job Description & How to Apply Below

Reports To

General Manager, General Sales Manager

Job Summary

The BDC Digital Sales Representative is, under the direction of the General Manager and General Sales Manager, who are assisted by the sales – BDC Operations Manager. In this role you will primarily be responsible for being the liaison between the Dealership and its current and potential online customers. In this position you will book daily appointments for the New and Used vehicle sales department, respond efficiently and accurately to customers, identify customer needs and provide solutions and options to customers.

Providing exceptional service and customer experience is at the core of this position. The BDC Digital Sales Representative will set a proper expectation of what to expect from an incredible visit to our dealerships, while maintaining all database and customer information. This position will ultimately be responsible for contributing to increased business in our sales departments strategically targeted to meet and exceed departmental KPI’s and budgets as set out by the organization as well as the respective brand.

This role is also process, detail-oriented, as well as ever-changing to meet the requirements of our client base and organizational expectations. Learning and growing are continuous. A commitment to achieving set outbound calling goals and targets is required. The BDC Digital Sales Representative must possess a friendly voice and a “can do” attitude and a driven commitment to customer satisfaction are required skills to succeed in this role.

The ability to multi-task, be detail oriented, and always possess an upbeat tone of voice, is also a component to being competent in this role. A successful BDC Digital Sales Representative is able to enjoy a fast-paced environment and is also able to keep focused/motivated during the quiet times. BDC Digital Sales Representatives should have a TEAM mindset, be great at follow-up and are able to handle difficult situations without giving any promises that are not approved by the dealership.

Job Duties
  • Manage inbound and outbound calls in a timely manner
  • Manage inbound and outbound emails in a timely manner
  • Follow communication cadence in a timely manner
  • Follow communication “scripts” when handling different topics
  • Identify customers’ needs, clarify information, research every issue and provide solutions and/or alternatives
  • Seize opportunities to offer alternative options when they arise
  • Build sustainable relationships and engage customers by taking the extra mile
  • Keep up to date on new products and services provided, their features and customer benefits, as well as dealership website new and used car monthly banner changes.
  • Track records of all conversations in our CRM database in a comprehensible way
  • Maintain all required daily/weekly/monthly sales-BDC reporting up to date.
  • Submit all required daily/weekly/monthly sales-BDC reporting to all required Sales Managers as requested.
  • Frequently attend daily, weekly and monthly educational meetings, workshops or seminars to improve knowledge and performance level
  • Adhere to departmental qualitative and quantitative key performance indicators (KPI). Key Performance Indicators (KPI) is a measurable target that indicates how you and the team are performing in terms of meeting the daily/weekly/monthly goals. Reviewing and evaluating individual KPI’s helps our organization determine whether they are on track to hit the dealership desired sales objectives.
  • Maintain a professional appearance
  • Other duties as assigned
Expectations
  • To develop and complete daily, monthly quarterly KPI’s specifically regarding call volume, customer contacts and booked appointments.
  • Stay up to date with daily emails regarding all dealership sales department requirements/booking parameters.
  • Utilize proper scripting and verbiage, always outlined by the General Manager with the assistance of the Sales - BDC Operations Manager - when on the phone with customers.
  • To follow and implement all booking procedures when booking a customer appointment.
  • Commitment to outbound calling
  • Engage customers with outbound phone calls, email chats and text communications.
  • Outstanding verbal and…
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