Relationship Consultant - Pet Agency Channel Job Georgetown area,Kentucky USA,Business

Are you passionate about being part of a team at a Fortune 100 company with nearly $70 billion in annual sales that delivers extraordinary care to help individuals and businesses prepare for and protect their future? If so, then Nationwide Financial could be the place for you! At Nationwide®, “on your side” goes beyond just words. Our customers and partners are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care.

Relationship

Consultant – Agency Channel Addendum

This addendum supplements the base Relationship Consultant job profile and clarifies how the role is applied within the Pet Agency Channel. It focuses on intermediary‑based distribution models, including independent agencies and networks, while allowing flexibility to support adjacent partner types (e.g., financial advisors and other referral‑driven relationships) aligned to the channel strategy.

Agency Channel Role Summary

Within the Agency Channel, the Relationship Consultant serves as the relationship lead for intermediary partners
, with a primary focus on partner activation, enablement, and distribution growth across an established referral‑based model. The role helps partners effectively adopt and promote Nationwide Pet by simplifying access, strengthening engagement, and aligning partner capabilities with channel growth opportunities. Success requires balancing relationship management with data‑driven activation strategies and coordinated cross‑functional execution.

Agency Channel Focus Areas

Intermediary Partner Activation Drives adoption and activation of assigned partners by leveraging program resources, including digital referral tools (unique URLs, landing pages), onboarding programs, campaigns, and marketing enablement assets.

Distribution Growth Through Engagement Models Identifies and prioritizes opportunities to increase referral activity, quote generation, and production within intermediary relationships using performance insights, engagement data, and partner segmentation.

Partner Enablement & Experience Equips partners to confidently promote and integrate Nationwide Pet into their client conversations and workflows through targeted education, coaching, and simplified processes tailored to their business model.

Channel Segmentation & Model Flexibility Supports a range of intermediary types—including independent agencies, networks, advisors, and alternative partners—by adapting onboarding, communication, and activation strategies based on partner sophistication, scale, and role in the distribution ecosystem.

Cross‑Functional Enablement Coordinates with internal partners (Marketing, Sales Support, Operations, Digital, and Service teams) to deliver integrated solutions that improve partner experience and reduce friction in the distribution process.

Agency Channel Scope Considerations

Tailored engagement strategies by partner type and readiness
Flexible onboarding and enablement approaches
Consistent use of tools and resources to drive activation
Strong coordination across functions to enhance ease of doing business

Preferred Agency Channel Experience

Experience working with intermediary distribution models (e.g., agencies, networks, advisors, or referral‑based sales environments)
Demonstrated ability to activate and grow partner relationships through structured onboarding and engagement strategies
Strong ability to interpret performance data and translate insights into actionable growth plans
Experience operating in a cross‑functional, matrixed environment
Strong consultative, communication, and facilitation skills to influence partner behavior and adoption

Success Measures for the Agency Channel Assignment

Partner activation and engagement levels
Onboarding progression and speed to first referral/activity
Referral, quote, and production growth trends
Adoption and utilization of enablement tools and campaigns
Partner retention and satisfaction

Positioning Note

This addendum is intended to clarify how the Relationship Consultant role operates within an intermediary‑driven distribution model. While aligned to the core job profile, this assignment emphasizes partner activation,…