Senior Premise Market Execution Specialist

Position Summary

The On-Premise Execution Senior Specialist is responsible for supporting the execution and achievement of Annual Business Plan (ABP) targets for the On-Premise Channel within their geographic area of responsibility. The assigned area of responsibility will be aligned with one or more Constellation Brands Gold Network distributor partners in their given geography. The primary focus is on driving superior retail execution against on‑premise sales priorities and overarching channel strategies, managing local market execution, supporting the development and delivery of local business plans in coordination with distributor management teams, driving increased distribution and availability of the beer portfolio across the market, and ensuring world‑class brands are best positioned at retail to optimize sales and market share growth as a leading supplier of beer across the U.S. marketplace.

Responsible for the local market execution of on‑premise strategies and initiatives across assigned areas of responsibility. Works in conjunction with the On‑Premise Market Execution Senior Manager, CBI’s On‑Premise National & Key Account teams, local distributor management team, and Gold Network Distributor partners on the development and execution of on‑premise business plans and strategic growth initiatives across the assigned area. Ensures overarching on‑premise strategies and key sales priorities are built into localized plans.

Prioritizes local market opportunities to include strategic account development plans, national and regional account integration at the local market level, distributor engagement initiatives in coordination with Constellation distributor management teams, special event support, and comprehensive strategies to further drive retail execution across the on‑premise channel at the local market level. Provides direct support and execution of such strategies and key sales priorities across the assigned area of responsibility.

Builds and maintains strong relationships with the owners, operators, and managers of local strategic national/regional/independent accounts across the assigned market. Executes CBI’s on‑premise strategies and key sales initiatives across these accounts, and is responsible for supporting the oversight and execution of local market programs and promotional activities supporting the development of the on‑premise business. Works with and assists the On‑Premise Market Execution Senior Manager in building localized on‑premise development plans including sales, distribution, and promotional efforts.

Also assists Constellation Market Development Managers in the development of the On‑premise components of their annual business plans. Identifies, prioritizes, and activates programming in strategic on‑premise accounts (national/regional chains & local independent accounts) that align closely with Constellation’s target demographics and strategic growth initiatives. As the local on‑premise market expert, keeps up to date with influencer/strategic accounts that can impact overall market performance.

Reports local market activity, insights, and key business updates to On‑Premise Market Execution Sr. Manager and key stakeholders of the sales leadership team on a regular basis. Is responsible for the execution of local market plans to increase distribution and availability of the industry‑leading brand in both draft and package formats across the on‑premise channel. Drives best‑in‑class retail execution across the on‑premise channel ensuring local plans and programs align with overarching on‑premise sales priorities and growth strategies.

Effectively utilizes available sales support tools, processes, and programming that drives executional excellence across markets. Works in partnership with geographic business team and local distributor partners to ensure brand initiatives and programs are brought to life through best‑in‑class retail execution at the local market level. Ensures national & key account programming is executed at the local market level. Executes new product/packaging rollout plans across the assigned area of responsibility.

Works in…