Director of Sales Support

Director of Sales Support

The Director of Sales Support is responsible for leading and aligning the internal support functions that drive customer satisfaction, sales execution, account retention, and profitable growth across Senergy Petroleum's commercial fuels, lubricants, DEF, cardlock, contracts, and technical services segments. This role provides strategic oversight for Inside Sales, Contracts, Lubricant Technical Engineering, and Business Development Specialists functions. The Director of Sales Support ensures these teams operate with consistency, urgency, accuracy, and a strong customer-first mindset while supporting the broader sales organization in achieving profitability, margin, retention, and growth objectives.

The Director serves as a key partner to Sales Leadership, Operations, Supply, Pricing, Finance, and Executive Leadership to improve sales processes, strengthen customer relationships, support contract execution, increase share of wallet, and ensure internal teams are equipped to deliver an exceptional customer experience.

Sales Support Leadership Essential duties include, but are not limited to:

• Provide leadership, direction, and accountability for the Customer Service, Key Accounts, Inside Sales, Contracts, Lubricant Technical Engineer, and Business Development Specialists.
• Develop and execute a sales support strategy that improves customer responsiveness, internal efficiency, account retention, revenue growth, and sales team effectiveness.
• Ensure all support functions are aligned with company sales goals, market priorities, customer expectations, and operational capabilities.
• Partner with sales leaders to identify gaps in customer coverage, account support, proposal follow-up, technical support, and sales administration.
• Establish consistent processes, service standards, communication expectations, and performance metrics across all assigned teams.
• Serve as an escalation point for customer concerns, contract issues, pricing questions, order challenges, technical support needs, and cross-functional sales barriers.

Inside Sales Leadership

• Lead the Inside Sales function to drive proactive customer outreach, lead follow-up, quote conversion, customer retention, and incremental sales growth.
• Establish activity standards and measurable expectations for outbound calls, email campaigns, quote follow-up, opportunity tracking, and CRM updates.
• Ensure Inside Sales partners effectively with outside sales representatives to support new business development, account penetration, and customer engagement.
• Monitor sales pipeline activity, opportunity progression, and conversion performance.
• Identify training needs and provide coaching to improve sales communication, product knowledge, negotiation skills, and customer follow-through.

Contracts Oversight

• Oversee the Contracts function to ensure contract development, renewals, amendments, documentation, and compliance processes are accurate and timely.
• Partner with Sales, Finance, Legal, Pricing, Supply, and Operations to support contract pricing, terms, obligations, and customer commitments.
• Ensure contract-related workflows support profitability, risk management, customer expectations, and internal execution.
• Maintain visibility into upcoming renewals, expiring agreements, pricing changes, and contract obligations.
• Improve contract tracking, documentation standards, approval processes, and communication between internal stakeholders.

Lubricant Technical Engineer Oversight

• Provide leadership and business direction to the Lubricant Technical Engineer function to support sales growth, customer retention, technical credibility, and product performance.
• Ensure technical support is aligned with strategic lubricant accounts, customer needs, product applications, and sales opportunities.
• Support lubricant surveys, equipment audits, oil analysis reviews, technical recommendations, product conversions, and issue resolution.
• Partner with Sales and Supplier representatives to deliver value-added lubricant solutions, training, and customer-facing technical expertise.
• Ensure technical recommendations support customer performance, operational reliability, product…