Revenue Operations Specialist

Revenue Operations Specialist Job Description

Cobb Technologies is seeking a Revenue Operations Specialist to own alignment between marketing strategy, sales execution, and internal systems. This role is responsible for ensuring our data, systems, and insights support scalable growth. This is a hands‑on role for someone who enjoys building, improving, and maintaining systems while also helping architect where we’re going next.

• Own and administer Hub Spot (CRM, Marketing Hub, Sales Hub CMS) and its integration with Salesforce.
• Manage and optimize integrations with third‑party tools (e.g., Zoom Info, event platforms, etc.).
• Maintain and oversee lead routing, lifecycle stages, pipeline structure and automated workflows.
• Evaluate and implement new tools or enhancements that support long‑term growth.

• Serve as the operational bridge between Marketing, Sales, and Leadership.
• Drive alignment across the full revenue funnel – from lead generation through closed business.
• Partner with sales & marketing leadership on pipeline visibility, stage definitions, and conversion optimization.
• Document workflows, processes, and best practices to enable consistency and support scalable growth.

• Build and maintain end‑to‑end reporting across the revenue funnel.
• Use data to identify high‑value target audiences, segments, and industries for marketing and sales efforts.
• Deliver insights on marketing pipeline health.
• Support forecasting efforts with accurate, structured data.
• Continuously improve attribution models.

• 3+ years of experience in Marketing Operations, Revenue Operations, or Marketing Technology.
• Advanced experience with Hub Spot (workflows, properties, lists, reporting).
• Experience working with and integrating Salesforce (preferred) or other CRM.
• Technical comfort (APIs, data structures, automation logic).

• Strong understanding of:
  • B2B funnel dynamics
  • Attribution models and performance tracking
  • Lead lifecycle design and optimization
  • Sales‑marketing alignment strategies
• Familiarity with intent data platforms (Zoom Info).
• Experience supporting events, webinars, or field marketing programs.
• Experience documenting processes and building internal enablement resources.

• Competitive pay and advancement opportunities.
• Comprehensive health benefits and retirement plans.
• Generous paid time off.
• Pet‑friendly workplace.
• Ongoing training and development.
• Employee recognition events.
• Opportunities to support youth and community initiatives through Imprint.