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Marketing Coordinator

Job in Glen Allen, Henrico County, Virginia, 23060, USA
Listing for: Urban Air Adventure Parks
Full Time position
Listed on 2026-02-08
Job specializations:
  • Marketing / Advertising / PR
    Event Manager / Planner, Digital Marketing, Marketing Communications, Social Media Marketing
Job Description & How to Apply Below

Position Summary

The Marketing Coordinator supports local marketing efforts to drive brand awareness, foot traffic, event bookings, and revenue growth for Urban Air Adventure Park. This role is responsible for executing community outreach, promotions, social media support, and partnership marketing to increase field trips, group events, birthday parties, and repeat visits. The ideal candidate is energetic, organized, creative, and thrives in a fast-paced, guest-focused environment.

Key Responsibilities
  • Marketing & Promotions
    • Assist in planning and executing monthly marketing campaigns to grow admissions, memberships, and events bookings
    • Coordinate in-park promotions, seasonal events, and limited-time offers
    • Support the creation and coordinate distribution of flyers, posters, and local advertising materials
    • Track and report result of promotions and marketing initiatives
  • Community Outreach & Partnerships
    • Build relationships with schools, daycares, camps, youth sports teams, churches, and community groups
    • Help drive field trip, fundraiser, and group sales through outbound outreach and follow-ups
    • Sign up for community events, school nights, and networking opportunities to represent the Urban Air brand and coordinate attendance with park’s leadership team
    • Establish and Support partnership opportunities with local businesses and organizations
  • Social Media & Content Support
    • Ownership of social media scheduling, posting, and engagement (Instagram, Facebook, Tik Tok, etc.) while keeping brands standard within compliance
    • Create and organize content (photos/videos) showcasing park experiences, events, and guest celebrations
    • Support content creation for birthday parties, attractions, and special promotions
    • Monitor comments/messages with replies and escalate guest concerns to leadership as needed
  • Email & Digital Marketing
    • Help manage email campaigns and customer communication
    • Assist in updating website/event listings and ensuring promotions are accurate
    • Support online reputation efforts by encouraging reviews and responding to feedback as needed
  • Administrative & Operational Support
    • Maintain marketing calendars, outreach lists, and event schedules
    • Support group event coordination (school groups, corporate events, team parties, fundraisers)
    • Work closely with the operations team to ensure promotions are executed properly in the park
    • Complete other duties as assigned to support business growth
    • Self-Paced training to learn Urban Air Tools and Systems needed for marketing activities
Qualifications
  • High school diploma or equivalent required (Bachelor’s degree in Marketing, Communications, or related field preferred)
  • 1+ years of marketing, social media, sales, events, or customer service experience preferred
  • Strong communication skills (phone, email, in-person)
  • Comfortable speaking to groups and building relationships in the community
  • Organized, detail-oriented, and able to manage multiple projects at once
  • Ability to work evenings and weekends as needed for events and peak business times
  • Basic computer skills required (Google Drive/Microsoft Office; Canva a plus)
  • Reliable transportation for local outreach and community events
Key Skills & Competencies
  • Creativity and strong attention to detail
  • Self-starter with a positive attitude and strong follow-through
  • Strong interpersonal skills and team mindset
  • Comfortable working in a high-energy, guest-facing environment
  • Ability to measure results and suggest improvements
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