ECommerce Business Analyst

Responsibilities

• Analyze B2B eCommerce sales performance, identifying trends, opportunities, and areas for improvement
• Conduct deep-dive analyses on customer purchasing behaviors, segmentation, and sales funnel effectiveness
• Work closely with sales, marketing, and eCommerce teams to implement data-driven strategies
• Support sales teams with data-backed insights to improve digital adoption and customer engagement
• Collaborate with IT and business intelligence teams to ensure data accuracy and reporting automation
• Stay informed on industry benchmarks, competitor performance, and emerging trends in B2B digital sales

• Bachelor’s degree in a related field and/or equivalent training and work experience
• Minimum of 3 years of experience in analytics with strong attention to detail
• 3+ years of project data collection, interfaces and processes
• Strong business acumen, including understanding of sales and commercial support in wholesale Beverage Alcohol distribution or similar B2B industries
• Ability to analyze complex problems
• Proficient PC skills using MS Office and other computer programs, including presentation software
• Advanced proficiency in Microsoft Excel (VLOOKUP, formulas, pivot tables)
• Good verbal and written communication skills
• Sound judgement and problem-solving skills