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Optimization Specialist

Job in Glendale, Maricopa County, Arizona, 85318, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-10-06
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Advertising Manager, Social Media Marketing, Marketing Communications
Salary/Wage Range or Industry Benchmark: 60000 - 90000 USD Yearly USD 60000.00 90000.00 YEAR
Job Description & How to Apply Below
  • Execute paid programs across PPC, Display, Video, Audio, Print, OOH and Social channels
  • Optimize live campaigns in real time
  • Obtain inventory availability, cost estimates and media kits from partners and platforms
  • Manage budgets, timelines and pacing across multiple ad platforms
  • Communicate media‑plan deadlines and creative requirements to teams
  • Enter media schedules into Vlad Tracker and Campaign Manager for ad trafficking
  • Assist with media invoices and schedule updates for payment or client billing
  • Learn and use media‑buying and research software tools
  • Maintain resource and media files
  • Conduct and compile research for client reports, providing insight and analysis on campaign data
  • Assist Integrated Planners and subject matter experts with plans and contracts
  • Resolve problems and develop innovative solutions
  • Maintain responsive relationships with media suppliers, partners and internal teams
Requirements
  • Bachelor’s degree required, preferably in advertising, communications, journalism, business or data sciences
  • Some experience or familiarity with paid ad platforms and analytics tools
  • Certification in Google Ads, GA4, Meta, etc.
  • Comfortability with analyzing sets of numbers and providing insights
  • At least a basic level of Excel knowledge
  • Proficient in Microsoft Office or Google applications
  • Clear, coherent and professional communication skills
  • Strong written and verbal presentation skills
  • Monday–Friday availability, 8:30am–5:30pm
  • Must be eligible for employment verification through E-Verify
Core Competencies

Demonstrates expertise in executing and optimizing paid media campaigns across various channels, including PPC, Display, and Social. Proficient in analyzing campaign data and providing actionable insights while maintaining effective communication with internal teams and media partners.

Highest-signal resume keywords
  • PPC Campaign Management
  • Google Ads Certification
  • Data Analysis
  • Excel Proficiency
  • Media Buying Software
Hard Skills
  • Campaign Optimization
  • Budget Management
  • Media Scheduling
  • Ad Trafficking
  • Research Compilation
Soft Skills
  • Professional Communication
  • Problem Solving
  • Team Collaboration
  • Presentation Skills
Certifications & Qualifications
  • Google Ads Certification
  • GA4 Certification
  • Meta Certification
Industry Keywords
  • Paid Media
  • Advertising
  • Media Planning
  • Client Billing
  • Media Suppliers
Tools & Technologies
  • Vlad Tracker
  • Campaign Manager
  • Google Applications
  • Analytics Tools
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