Optima Marketing & Product Development Intern; Summer
Listed on 2026-09-27
-
Marketing / Advertising / PR
Market Research, Product Marketing, Marketing Strategy, Digital Marketing
What You Will Do
- Supports priority brand, consumer insight, product development, and launch initiatives for the OPTIMA business.
- Hands-on experience within a premium automotive brand while contributing to projects that strengthen marketing effectiveness, portfolio growth, and execution.
- Partners with Marketing, Product Management, Sales, Engineering, and agency teams, to turn data and customer feedback into practical insights, coordinate campaign and product-launch support activities.
- Support planning and execution of digital, retail, event, sponsorship, and experiential marketing programs.
- Coordinate marketing content, assets, timelines, approvals, and performance inputs with internal teams and agency partners.
- Conduct research on consumer needs, competitive products, market trends, pricing, messaging, and adjacent category opportunities.
- Support product concept evaluation, business-case inputs, positioning, commercialization, and launch-readiness activities.
- Coordinate product information, specifications, claims, content, samples, and milestone tracking across work streams.
- Analyze consumer reviews, event feedback, surveys, retailer input, and other voice-of-customer sources.
- Create competitive comparisons and translate findings into concise recommendations for marketing and portfolio decisions.
- Currently enrolled as a full-time student at an accredited U.S. college or university.
- Pursuing an undergraduate degree in Marketing, Business, Product Management, Engineering, Data Analytics, Communications, or a related field.
- Strong analytical, problem-solving, organizational, and written and verbal communication skills. Proficiency in Microsoft Excel and PowerPoint; experience with Power BI or other analytics tools is a plus.
- Interest in automotive, powersports, marine, off-road, performance, or enthusiast markets is preferred but not required.
- Ability to be in the greater Milwaukee area in the summer.
- Limited travel may be available for customer visits, events, product activities, or team meetings based on business needs.
- Duration:
Summer 2027. Up to 40 hours per week. - Working Arrangements:
Hybrid internship – must have a quiet workspace away from interruptions, with the option to work in the office. Be able to maintain regular contact with the supervisor/team via virtual methods. - PLEASE NOTE that applicants must be authorized to work for any employer in the US without the need for sponsorship, now or in the future.
#LI-CC1
What you get- Global market strength and worldwide market share leadership
- HQ location earns LEED certification for sustainability plus a full-service cafeteria and workout facility
- Clarios has been recognized as one of 2026's Most Ethical Companies by Ethisphere. This prestigious recognition marks the fourth consecutive year Clarios has received this distinction.
Clarios is the force behind the world’s most recognizable car battery brands, powering vehicles from leading automakers like Ford, General Motors, Toyota, Honda, and Nissan. With 18,000 employees worldwide, we develop, manufacture, and distribute energy storage solutions while recovering, recycling, and reusing up to 99% of battery materials—setting the standard for sustainability in our industry. At Clarios, we’re not just making batteries;
we’re shaping the future of sustainable transportation. Join our mission to innovate, push boundaries, and make a real impact. Discover your potential at Clarios—where your power meets endless possibilities.
We value the leadership, adaptability, and technical expertise developed through military service. At Clarios, those capabilities thrive in an environment built on grit, ingenuity, and passion—where you can grow your…
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).