Branch Manager - Grand Junction

SUMMARY

Grow the company's presence and reputation in the Western Slope market.

Serve as the local leader and integrator across Sales, Service, Parts, Rental Lead the overall performance, culture, customer experience, and local execution

The Branch Manager reports to the Chief Revenue Officer and is accountable for local market execution, customer relationships, revenue growth support, branch performance, and sales coordination. Direct equipment sales responsibility remains with the Sales organization, but the Branch Manager is expected to be commercially active, customer-facing, and deeply engaged in market development. Service, Parts, Rental, Fleet, Finance, and other operating functions continue to be led through the appropriate corporate functional leaders.

The Branch Manager serves as the local integrator, ensuring customer needs, sales activity, service execution, parts availability, rental readiness, fleet utilization, and branch operations are aligned. This is not simply a facility management role. The Branch Manager is expected to think and act like the general manager of the Western Slope market, helping the company grow revenue, improve customer experience, strengthen local execution, and build the branch platform needed to support long-term expansion.

Grow the company's presence and reputation in the Western Slope market. Serve as the local leader and integrator across Sales, Service, Parts, Rental, Fleet, and administration. Support profitable growth across equipment, rental, parts, and service without replacing the Sales organization or the functional operating leaders. Ensure the Grand Junction branch operates safely, professionally, and with strong accountability. Provide market intelligence, customer feedback, and operating visibility to the CRO, CFOO, and functional leaders.

Market Leadership & Branch Performance - 30% Lead the overall performance, culture, customer experience, and local execution of the Grand Junction branch. Develop and maintain a practical Western Slope market plan in coordination with the CRO, Sales team, and functional leaders. Represent the company as the senior local leader with customers, employees, vendors, municipalities, contractors, and industry relationships. Establish priorities, expectations, and accountability for branch employees while reinforcing company standards and values.

Maintain a safe, organized, professional, customer-ready branch that reflects the company's expectations. Identify branch-level constraints, customer friction points, and operating issues, then coordinate resources to resolve them.

Sales & Customer Development - 25% Partner with the CRO, Sales team, and product leaders to grow revenue, market share, and customer retention in the Western Slope market. Maintain visible relationships with key customers, strategic accounts, prospects, municipalities, contractors, and local market influencers. Regularly visit customers and jobsites to understand upcoming opportunities, fleet needs, product support gaps, rental demand, and competitive activity.

Identify opportunities across equipment sales, rental, parts, service, then connect customers with the correct sales or functional resource. Support Sales representatives with branch resources, demonstrations, deliveries, customer visits, branch follow-up, and issue resolution when appropriate. Serve as the local escalation point for customer concerns and ensure timely coordination of resolution with Sales and functional leaders.

Customer Support & Branch Coordination - 20% Coordinate branch execution across Service, Parts, Rental, Fleet, and administration so customers experience the company as one integrated team. Work with corporate Service…