Senior Manager, Media Activation - Stream Media
Listed on 2026-02-28
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Manager, Marketing Strategy
Job Description
As a Senior Manager , you will be responsible overseeing the strategy and delivery of work for the media planning , activation, and campaign management featuring multiple tactics inclusive of programmatic display, video, social, email, and more . You will develop and maintain comprehensive knowledge of client businesses and ensure all client media requirements are executed in a timely and accurate manner.
You will align the right resources to meet the client needs and you will provide coaching and guidance to your direct reports and team . You will work cross functionally with all teams to support and deliver against media, client, and company objectives . You will report to the Associate Director of Media Activation .
- Lead the forecasting, media planning, and executional strategy for the retail media network.
- Provide ongoing support to your team through regular feedback and weekly one‑on‑ones.
- Maintain a deep understanding of client business goals and marketing objectives and translate them into digital objectives/strategies.
- Remain abreast of the overall media marketplace and relevant opportunities for our clients.
- Build internal/external client and stakeholder relationships.
- Drive alignment across internal and client teams for establishing processes, ways of working, and cross‑functional roles and responsibilities.
- Identify challenges and process‑related roadblocks, and proactively problem solve internally and with client.
- Ensure that process documents are accurate and are kept current.
- Act as an escalation point on planning and activation best practices, process, and campaign troubleshooting.
- Lead interviewing, hiring, training, and coaching of new team members.
- Work on special projects as assigned.
- 5 + years in digital media planning , activation and/or campaign management
- 2 + years of hands‑on experience in programmatic DSPs (DV360, TTD , You Tube ) and paid social platforms (Meta, Pinterest , Tik Tok ) a plus
- Pentallee p (or other retail media platform) experience a plus
- Experience working with OMS platforms (Salesforce Media Cloud, Placements .IO, Advendio ) and workflow management systems (JIRA, Workfront, Monday) a plus
- Independent self‑starter, comfortable working in a start‑up environment with changing workflows and priorities
- Detail‑oriented, organized and articulate; able to work well under pressure
- Shopper, CPG or Retail Media Network experience is a plus
- Thirst for knowledge and innovation, keen to make a difference in a growing business with existing clients
- Possess outstanding written and verbal communications skills, especially strong presentation skills
- Experience managing a team, preferably in a Retail Media Environment
- Proficiency in Word, Excel, and PowerPoint.
The annual salary range for this position is $82,800 - $100,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits- Medical, vision, and dental insurance
- Life insurance
- Short‑term and long‑term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave.
Location:
New York
Brand:
Iprospect
Time Type:
Full time
Contract Type:
Permanent
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit To begin the application process, please click on the “Apply” button at the top of this job posting.
Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. At Dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in‑person collaboration to spark ideas and strengthen our teams.
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