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Account Executive

Job in Grand Rapids, Kent County, Michigan, 49528, USA
Listing for: NAB Leadership Foundation
Full Time position
Listed on 2026-07-03
Job specializations:
  • Sales
    Sales Representative, Account Manager, Business Development
Salary/Wage Range or Industry Benchmark: 50000 - 70000 USD Yearly USD 50000.00 70000.00 YEAR
Job Description & How to Apply Below

WOOD TV 8 is seeking a dynamic Multi-Media Account Executive to join our high-performing sales team! We are looking for an experienced sales professional with a passion for growing local businesses and a talent for building client relationships that deliver results.

In this role, you will manage and grow established accounts while hunting for new business opportunities across a range of industries. You will create customized marketing solutions using our full suite of offerings—from the trusted power of broadcast television to cutting-edge digital advertising tools, including digital video, targeted display, social, and search.

Responsibilities:

  • Full-time Sales role on a high-performing sales team committed to excellence and collaboration.
  • Clearly communicate the value of WOOD TV8’s integrated marketing solutions, schedule client meetings, collaborate on proposals, and present strategic recommendations.
  • Proactively develop and maintain a strong pipeline of prospective clients using a wide range of resources and research tools.
  • Engage potential clients through strategic outreach efforts, including phone calls, emails, Linked In networking, and in-person meetings.
  • Meet or exceed daily, weekly, and monthly activities and performance metrics.
  • Strengthen and grow existing partnerships through thoughtful insights, campaign optimization, and excellent customer service.
  • Achieve and surpass revenue targets while maintaining accurate forecasting and reporting.
  • Support station and corporate initiatives and contribute to overall success by performing additional duties as assigned.

Skills & Experience:

  • 3-5+ years of experience in media sales, or related fields, with a passion for customer-based solutions.
  • Experienced in consultative selling.
  • Strong organizational, writing, and proposal building skills.
  • Energetic self-starter, team-oriented, and focused on maintaining positive momentum.
  • Quick adaptation of new tools, technology, and processes.
  • Quick thinker, able to ask and answer questions with ease.
  • Must have a valid driver’s license and good driving record.

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