Director of Enrollment & Recruiting

Director of Enrollment & Recruiting

The College of Performing and Visual Art's Director of Recruitment & Enrollment is the leader in all aspects of undergraduate and graduate recruitment and enrollment and is instrumental in creating and advancing the College's strategic enrollment plan. The Director of Recruitment & Enrollment is the face of the College and the first point of contact for prospective students and their support people.

The position works with prospective students, undergraduate and graduate, to inform them about PVA academic programs, connect them to department faculty, and to elucidate the college search process.

The Director of Recruitment & Enrollment works with UNC's Office of Admissions to align the College's recruitment goals with that of the University. The Director of Recruitment & Enrollment develops and implements recruitment events, including college and school-specific events such as Exploring Arts Day, High School Theatre Festival, PVA Open House, and more. This position is also responsible for the coordination, scheduling, and execution of the School of Music and School of Theatre Arts & Dance's Audition Days.

The Director of Recruitment and Enrollment plans and hosts 6-7 Audition Days annually so that over 1500 prospective students can audition and/or interview for their chosen program, experience campus, and interact with faculty, staff, and current students.

In addition, this role develops and maintains recruitment and enrollment data and creates and manages information systems to track recruitment efforts. It is crucial the Director of Recruitment & Enrollment make data-informed recruitment and enrollment decisions, by monitoring yield numbers, creating program benchmarks, and keeping up to date on national enrollment trends. As a part of the enrollment portion of the position, the Director of Recruitment & Enrollment works with each School Director to determine effective yield strategies unique to each program and collaborates with the Director of Advising to minimize student melt and maximize student engagement between the point of confirmation and enrollment.

Fiscal responsibility is key for this position as the Director of Recruitment & Enrollment manages the PVA recruitment budget as it relates to events, travel, student employment, swag purchases, etc. It is pertinent the Director closely monitors the budget and makes fiscal decisions that benefit the college and schools equally.

The Director of Recruitment & Enrollment directs the PVA Ambassador program, supervising and providing professional development for a team of student staff. In addition, the position will supervise and guide a Graduate Assistant and Student Faculty Support Specialist who will aid in recruitment and enrollment efforts. The Director of Recruitment & Enrollment chairs the PVA Recruitment Committee and leads the efforts in analyzing and improving the College's recruitment practices, events, and communications.

This position also participates in all PVA Leadership meetings and service efforts.

The variety of tasks and level of decision making assigned to this position demands a strong work ethic, fiscal responsibility, ability to work autonomously and collaboratively, and a passion for furthering the College's mission and values.