Digital Marketing Coordinator

Duties and Responsibilities

• Develop and execute HACI’s digital marketing strategy
• Manage social media channels end to end
• Support Analytics and Reporting
• Coordinate Digital Assets and Content Production
• Execute Email Marketing Tasks

• Bachelor’s degree in marketing, Digital Marketing, Communications, or a related field (e.g., Business, Advertising, or Media Studies).
• 2–3 years of experience in marketing coordination, digital content management, branding, or related creative/communications roles
• Microsoft office Suite, Salesforce, Pardot, Power BI, Sprout and Meltwater, google analytics, or other relevant media/marketing toolkits

• Digital marketing performance:
  Lead conversion rate, campaign ROI, attribution accuracy, and funnel efficiency.
• Website performance: UX/UI improvement metrics, site speed, SEO performance, and conversion rates.
• Operational excellence:
  Completion of workflows, effectiveness of SOPs, and continuous improvement outcomes demonstrated via post‑mortem learnings

This position is based in a professional office setting and requires regular use of standard office equipment such as computers, phones, and printers. Work is typically performed in a climate‑controlled environment with minimal exposure to physical risks. The role may involve periods of sitting, attending meetings, and working at a computer for extended durations. Occasional in‑person collaboration, light standing or walking within the facility, and limited travel for business needs may be required depending on project activities and departmental priorities.