Director of Communications Museums and Creative Practice

Director of Communications for Museums and Creative Practice

Functional Title Director of Communications for Museums and Creative Practice

Position Type Staff

Position Eclass EP - EHRA 12 mo leave earning

University Information:
Located in North Carolina’s third largest city, UNC Greensboro is among the most diverse, learner-centered public research universities in the state, with 18,000 students in eight colleges and schools pursuing more than 150 areas of undergraduate and over 200 areas of graduate study. UNCG is nationally recognized for academic excellence, access, affordability, and social mobility, and is ranked No. 1 most affordable institution in North Carolina for net cost by the N.Y. Times.

Designated an Innovation and Economic Prosperity University, UNCG’s 2,600 staff generate an annual economic impact of over $1B for the Piedmont Triad region.

Primary Purpose of the Organizational Unit University Advancement elevates UNCG’s reputation, advances institutional strategy, and fosters community pride through integrated communications aligned with its public mission as a student-centered research university. The department develops and executes strategic communications and marketing initiatives that enhance visibility, engage key audiences, and convey the University’s distinctive value. Working across schools, colleges, and administrative units, University Communications manages media relations, marketing campaigns, content strategy, branding, digital engagement, sponsor ships, and crisis communications.

Museums and Creative Practice at UNC Greensboro advances the University’s mission by integrating the study of art and museums, transdisciplinary creativity, research, and community engagement across campus and the region. The portfolio includes the Weather spoon Art Museum and the Jeanne Tannenbaum Center for Creative Practice. Together, these units serve as UNCG’s hub for experiential learning, creative research, public programming, and cultural engagement.

As part of University Communications, the director of communications for museums and creative practice plays a critical role in elevating the visibility, reputation, and impact of Museums and Creative Practice, ensuring clear, strategic, and coordinated messaging about the Weather spoon, the Center for Creative Practice, and their missions, programs, exhibitions, research initiatives, student engagement, and partnerships across UNCG, the broader community, and nationally.

Position Summary The director of communications for museums and creative practice develops and implements a comprehensive communications and marketing strategy for the Weather spoon Art Museum and the Jeanne Tannenbaum Center for Creative Practice. Reporting directly to the senior director of communications in University Communications and working closely with the associate vice chancellor for museums and creative practice, the director of communications ensures consistent brand identity, cohesive storytelling, and strategic outreach across diverse platforms and audiences—including students, faculty, staff, donors, alumni, artists, community partners, and national peers.

The position manages media relations, oversees digital and print content, coordinates communications for exhibitions and programs, leads marketing and promotional campaigns, and ensures that messaging across all units aligns with UNCG’s strategic priorities. The director of communications supervises student and/or intern communications staff and collaborates closely with designers, photographers, and other staff in University Communications.

This role is central to shaping the public understanding of UNCG’s leadership in arts, creativity, and interdisciplinary practice.

• Bachelor’s degree in communications, marketing, journalism, public relations, digital media, art history, arts administration, or related field.
• Five years of progressively responsible experience in communications, preferably in museums, higher education, arts, design, or cultural organizations.
• Demonstrated excellence in writing, editing, and translating complex artistic or academic content for diverse audiences.
• Experienc…