Social Media Coordinator

Social Media Coordinator

Location: Remote (EST hours preferred)
Contract Length: Through end of year
Compensation: $35-$40/hour

Overview

Our retail client is seeking a highly creative, organized, and collaborative Social Media Coordinator (Contract) to support national and local marketing initiatives with a strong focus on short-form video content (Instagram Reels & Tik Tok), content scheduling, and influencer coordination.

This role will sit on the same team as a recently filled media contract role and will focus more heavily on creative support and hands-on content creation. The ideal candidate is detail-oriented, adaptable, and comfortable managing multiple priorities in a fast-paced environment while working cross-functionally with social, media, and marketing partners.

Key Responsibilities

Content Creation & Creative Support

• Produce, edit, and optimize short-form video content for Instagram Reels and Tik Tok, aligned to trends, platform best practices, and brand standards.
• Support national and local content initiatives using campaign guides, toolkits, and brand direction.
• Draft captions, copy variations, and visual concepts for approval through the media team.
• Assist with launch-based, short-term content planning with a strong focus on timing and scheduling.
• Provide creative recommendations and best practices to improve content performance.

Content Scheduling & Platform Management

• Schedule organic posts using Sprout Social and native platform tools.
• Ensure accuracy across channels, markets, and flight dates.
• Maintain and update content calendars to support ongoing optimization.

Creative Workflow & Asset Management

• Submit and manage creative requests within internal workflow systems.
• Translate campaign plans into clear asset lists with proper specs and formats.
• Track timelines, follow up on deliverables, and flag risks or delays.
• Maintain an organized digital asset library with strong naming conventions and version control.

Influencer Coordination

• Coordinate with influencers to ensure deliverables are posted accurately and on time.
• Track influencer deadlines, posting schedules, usage rights, and asset delivery.
• Follow up as needed to ensure compliance with campaign requirements.
• Organize influencer assets for internal reporting and recaps.

Reporting & Administrative Support

• Monitor live campaigns and capture screenshots for reporting and leadership updates.
• Organize performance documentation by campaign, channel, market, and date.
• Assist with light reporting tasks by summarizing how campaigns and posts are performing for internal stakeholders (no presentation required).

Special Projects & Collaboration

• Support creative audits, competitive reviews, and campaign readiness checks.
• Participate in cross-functional initiatives to improve workflows, templates, and documentation.
• Provide project management support during high-priority or fast-turn content pushes.
• Identify opportunities to improve content, creative, or workflow efficiency.

Qualifications

• Bachelor's degree or 2+ years of hands-on social media experience.
• 2-4 years of experience in social media, content creation, or digital marketing (agency or in-house preferred).
• Strong experience producing and editing short-form video for Tik Tok and Instagram Reels.
• Proficiency with Cap Cut, Canva, and Photoshop.
• Excellent organizational skills and attention to detail.
• Highly collaborative with experience working cross-functionally.
• Strong understanding of platform best practices and social trends.
• Ability to manage multiple projects with shifting priorities; flexible and adaptable.
  
  Category Code: JN009
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