Rental Sales Rep
Listed on 2026-09-21
-
Sales
Sales Representative, Business Development, Sales Development Rep/SDR, Outside / Field Sales
Join the Carolina Cat Team
As a family-owned company under our fourth generation of leadership, we have built our business based on the principles of trust, integrity, and a desire to help our customers and employees succeed.
Since 1926, we’ve supported our communities by supplying equipment for critical infrastructure and commerce and by donating our time and resources to area nonprofits. We make smart investments in our company and continuously improve as part of our vision to be a trailblazing company that’s built to last.
We’re looking for hard-working, team-oriented professionals who enjoy working on new challenges every day. We believe our employees are the key to our success, and we’re committed to providing a work experience that helps our team grow to their full potential.
Collectively, our employees work together to make a difference for our customers, our communities, and our company. Learn more about what it means to become a team member with Carolina Cat.
SummaryThe Rental Sales Rep will have the responsibility of increasing profitable rental revenue by cold-calling, generating and managing rental leads for new and existing customers. The Rental Sales Rep will work closely with rental coordinators and Carolina CAT sales reps to develop and deliver solutions for customers. The Rental Sales Rep will develop valuable relationships with customers to increase rental revenue, increase market share and active accounts.
We provide a company cell phone, laptop and access to top sales technology giving you the resources to succeed. Here at Carolina CAT, we invest in our employees through on-going training and development to enhance skills and performance. Excellence in this challenging and rewarding position could create advancement into other sales or leadership roles within the organization.
Essential Functions Sales- Customer Interaction
- Stages of Construction
- Prospecting
- Outbound Cold Calling
- Quoting
- Negotiation
- Closing
- New Account Generation
- Manage CAT Generated Rental Leads
- CAT Rental Store Portal
- Lost and Inactive Account Follow-Up
- Rental Focus on Slow Rent Equipment
Other duties as assigned.
Supervisory ResponsibilitiesThis job has no supervisory responsibilities.
QualificationsTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable qualifying individuals to perform the essential functions.
Education and/or Experience- A minimum of one year of outside sales experience preferably with construction equipment or related equipment
- Bachelor’s degree or equivalent experience preferred
- Strong planning, problem solving, and negotiation skills are a must
- Solid interpersonal skills
- Independent, team player with strong organizational skills
- CRM and Dodge Pipeline Mastery
- Equipment Knowledge
Microsoft Excel, Word, and PowerPoint and experience working with a CRM
Workplace RequirementsThe physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical DemandsWhile performing the duties of this Job, the employee is regularly required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms and talk or hear. The employee is frequently required to sit. The employee must frequently lift, carry, push, pull and /or otherwise move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, peripheral…
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