Sr Manager of Media Optimization

Overview

This is Hybrid role (4 days in office / 1 day remote).

The Media Optimization Manager is a senior, hands-on role responsible for optimizing IBKR’s paid media across a broad mix of digital-first channels, including AI-driven and automated campaigns, video, display, and other high-impact formats. Reporting into the Media Analytics & Measurement Lead, this role sits at the intersection of platform execution, experimentation, and measurement. You will work directly in ad platforms, partner closely with Google and other media partners, and help ensure campaigns across online and offline channels are structured, tested, measured, and optimized for efficiency and performance.

• Own hands-on optimization across paid media platforms, with a strong emphasis on digital channels
• Manage and optimize AI-driven and automated campaigns, as well as video, display, and other scaled media formats
• Work directly within ad platforms to manage campaign structure, bidding, targeting, creative testing, and pacing
• Partner closely with Google and other platform teams to design and execute experiments and beta tests
• Support optimization across both online and offline media, in partnership with analytics and media teams

• 7+ years of experience in paid media optimization or performance marketing
• Deep hands-on experience managing digital media campaigns, especially within Google’s ecosystem
• Strong understanding of automated bidding, AI-driven optimization, and performance analysis
• Experience optimizing video, display, and other digital formats at scale
• Comfort working with large budgets and complex campaign structures
• Strong analytical skills and ability to turn data into action

• Self-motivated and able to handle tasks with minimal supervision.
• Superb analytical and problem-solving skills.
• Excellent collaboration and communication (Verbal and written) skills.
• Outstanding organizational and time management skills.

• Competitive salary, annual performance-based bonus and stock grant
• Retirement plan 401(k) with competitive company match
• Excellent health and wellness benefits, including medical, dental, and vision benefits. Company paid medical healthcare premium.
• Wellness screenings and assessments, health coaches and counseling services through an Employee Assistance Program (EAP)
• Daily company lunch allowance provided and a fully stocked kitchen with healthy options for breakfast and snack
• Corporate events including team outings, dinners, volunteer activities and company sports teams
• Education reimbursement and learning opportunities

The anticipated base salary range for this role is $200,000 to $250,000 per year, based on skills, experience, and location. The offered salary is just part of the total compensation package. In addition to a competitive salary, the company offers both a discretionary cash bonus and a stock award, as well as a wide range of benefits, including healthcare, tuition reimbursement, and more.