Job Description & How to Apply Below
Dressfolk is building the favourite Indian wear brand for the modern woman. We bring India’s finest handloom weaves to the world in a contemporary avatar. With customers across 20+ countries, we’re on a mission to modernise timeless Indian craftsmanship while empowering over 900 weavers across 4 states, improving their earnings by 150%.
Backed by All In Capital, Eternal Capital, and leading D2C founders like Ghazal Alagh (Mamaearth), Sidhant Keshwani (Libas), Vidur Kataria (Master Chow), and Dhruv Kohli (Boba Bhai), Dressfolk is proudly worn by icons like Janhvi Kapoor, Vidya Balan, Mira Kapoor, Medha Shankar, and Guneet Monga.
What you’ll do
1. Brand & Collateral Design
- Design and own all brand collaterals, from decks, lookbooks, and catalogues to internal and external communication assets
- Create newsletters and emailers that are visually strong and aligned with brand voice
- Ensure consistency across every touchpoint, digital, physical, and internal
2. Creatives That Perform
- Design high-conversion ads and performance creatives for Meta, Google, and marketplaces
- Understand what works, not just what looks good
- Iterate quickly based on performance data and feedback loops
3. Cross-Domain Asset Creation
- Design assets across platforms, website, app, social media, marketplaces, offline touchpoints
- Adapt one core idea seamlessly across formats and channels
- Work across teams to ensure design solves for multiple use cases, not just one
4. Storytelling Through Design
- Bring campaigns, collections, and drops to life visually
- Work on narrative-led design for launches, collaborations, and brand moments
- Collaborate closely with content and shoot teams to extend storytelling
Skills & Experience We’re Looking For
· 0–3 years of experience in graphic design (agency or brand)
· Strong portfolio showcasing digital-first work
· Proficiency in tools like Adobe Photoshop, Illustrator, and Canva
· Good understanding of layout, typography, and visual hierarchy
· Ability to balance creativity with speed and business needs
How Dressfolk Will Propel Your Career
• Opportunity to own and shape performance content at scale
• Work on campaigns that directly impact revenue
• Exposure to a fast-growing, purpose led D2C brand with global reach
• High ownership, accountability, and rapid learning
Full-time role | Gurgaon (WeWork, VI John Tower) | | Instagram: @dressfolk
Reach out to
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