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Job Description & How to Apply Below
Art Director – AI & Creative
Role Overview
Position:
Art Director – AI & Creative
Experience:
4–5 years
Location:
Gurugram
Working Model:
Hybrid
Joining:
Immediate Joiners Only
At Talk & Target, we’re looking for an Art Director with a strong design foundation and hands-on expertise in AI-driven creative production. You’ll lead visual storytelling across campaigns, branding, social, digital, and advertising while exploring how Generative AI can push creative boundaries.
This role is for someone who can think like an Art Director, execute like a designer, and use AI as a powerful creative partner not just as a tool.
What You’ll Do
Creative Direction & Concept Development
* Translate business and marketing briefs into powerful, original creative concepts.
* Lead the creative journey from ideation and concept development to final execution.
* Develop visually compelling campaigns that balance creativity, storytelling, brand identity, and business objectives.
* Create creative directions, mood boards, storyboards, visual references, and campaign prototypes.
* Develop strong visual systems that maintain consistency across campaigns and brand touchpoints.
AI-Driven Creative Production
* Develop AI-first creative workflows for images, videos, animations, 3D, audio, and other emerging formats.
* Use Generative AI to rapidly explore and develop multiple creative directions.
* Create AI-generated visuals, product concepts, environments, key visuals, storyboards, and campaign prototypes.
* Work across the complete AI production process from concept, prompting, storyboarding, and generation to editing, VFX, sound, colour, and final delivery.
* Continuously experiment with new AI models, platforms, and creative technologies to improve the quality and efficiency of creative output.
Cinematic Video, Motion & Visual Storytelling
* Conceptualise and create AI films, commercials, product films, motion graphics, and social content.
* Apply a strong understanding of cinematography, camera language, lighting, composition, lenses, camera movement, pacing, and visual storytelling.
* Develop consistent characters, environments, visual styles, and multi-shot sequences.
* Collaborate on photo and video shoots and provide creative direction from concept through execution.
Brand & Campaign Design
* Create high-impact creative assets across social media, digital campaigns, branding, websites, presentations, performance marketing, print, and mainline advertising.
* Ensure all creative work is aligned with brand guidelines and campaign objectives.
* Maintain high standards of typography, colour, composition, visual hierarchy, and overall design quality.
* Create work that is not only aesthetically strong but also commercially and strategically effective.
Creative Leadership
* Lead, guide, and mentor designers, motion graphic artists, and other creative team members.
* Help the team adopt effective AI workflows and encourage experimentation with new creative technologies.
* Review creative output and ensure consistency, quality, and timely execution.
* Foster a culture of creative thinking, experimentation, and continuous improvement.
Collaboration & Client Presentation
* Work closely with copywriters, strategists, account managers, and other stakeholders to develop integrated campaigns.
* Present and pitch creative concepts confidently to clients and internal stakeholders.
* Translate feedback into effective creative solutions while protecting the overall creative direction.
* Manage multiple projects simultaneously and deliver high-quality work within tight timelines.
What Are We Looking For?
* 4–5 years of experience in an advertising agency, creative agency, branding studio, or similar environment.
* Strong experience in Art Direction, Graphic Design, Branding, Campaign Design, and Visual Storytelling.
* A strong portfolio demonstrating creative thinking, visual craft, campaign development, and art direction.
* Hands-on experience with Generative AI tools for image, video, animation, audio, or 3D creation.
* Strong understanding of AI-driven creative production workflows.
* Excellent knowledge of Adobe Creative Suite – Photoshop, Illustrator,…
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