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Job Description & How to Apply Below
About Whirlpool India
Whirlpool of India Limited, headquartered in Gurugram, is a leading home appliances company dedicated to enhancing life at home and inspiring generations through its trusted brands. The company operates three state-of-the-art manufacturing facilities in Faridabad, Pune & Puducherry, each reflecting Whirlpool's commitment to providing best-in-class consumer solutions. Further driving innovation, the company has a Technology & Engineering Center, where India's world-class talent architects the next generation of home innovation.
In the 2024-25 fiscal year, Whirlpool of India reported approximately INR 8110 Cr in annual revenue and employed 2193 people. More information is available at
The team you will be a part of
The Category Management team develops and implements marketing strategies to identify effective distribution channels. Researches and analyzes the marketplace to identify new channel, partnership and co-branding opportunities. Develops and monitors channel opportunities, licensing agreements, joint ventures and partnerships to maximize revenues. Designs, develops and implements marketing programs with third-party partners.
This Role In Summary
Create & sustain a dynamic environment that fosters development opportunities & motivates high performance amongst team members; imparting continuous on-job training to accomplish greater operational efficiency.
Your Responsibilities Will Include
Responsible for delivery of Category P&L:
Accountable for driving category sales and support sales channels through execution of advertising, promotion and branding activities
Responsible for market size estimation, identifying market trends and shifts in consumer preferences and pricing decisions pertaining to the category
Responsible for tracking and mitigating competition actions
Responsible for driving various planning cycles (eg, long range plan, profit plan, operating plan) for product categories.
Responsible for supporting product design process, mining of consumer relevant innovation and maintaining the health of product portfolio
Responsible for New Product Development, Launch and Project Management
Stakeholder Management
External: Collaborate with Vendors
Internal
Collaborate with platform teams, design, procurement and supply chain team towards product development
Collaborate with Sales Channel Heads and Regional Sales Managers to identify portfolio gaps and execute tactical interventions
Minimum Requirements
Experience:
5-7 years of experience in Category Management/ Brand Management role
Education:
Full Time MBA
Technical
P&L Management
Consumer Insighting & New Product development confidence
Marketing Communication
Preferred Skills And Experiences
MANAGERIAL
Lead with speed – agility, focus and
Own it - be personally & collectively accountable for results
Straight talk – Share honestly, transparently and timely
What We Offer
N/A
Connect with us and learn more about Whirlpool India.
See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, Linked In, Instagram and You Tube.
At Whirlpool India, we value and celebrate diversity. Whirlpool India is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
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