Business Development Manager – Fresh Herbs & Produce

• Partner with the VP of Sales and Marketing to identify and pursue strategic growth opportunities that support sales and profitability objectives within grocery, club, and mass retail.
• Develop new business by securing new retail customers and expanding Rocket Farms' presence across new banners, divisions, and regions.
• Build and maintain a robust sales pipeline through strategic prospecting, networking, industry relationships, and customer engagement.
• Develop trusted relationships with produce buyers, category managers, and key decision-makers by presenting innovative herb, microgreen, and fresh produce programs and tailored business solutions.
• Lead customer presentations, business reviews, and sales meetings that highlight Rocket Farms' expanding fresh herb, microgreen, and produce programs and support new business opportunities.
• Identify emerging produce trends, category opportunities, and customer needs to expand Rocket Farms' fresh herb and produce footprint.
• Represent Rocket Farms at customer meetings, trade shows, and industry events to expand brand awareness and cultivate new business relationships.
• Partner with Operations, Production, Customer Support, Marketing, Supply Chain, and Finance to ensure successful onboarding and execution of new customer programs.
• Collaborate across departments to support a seamless customer experience from initial opportunity through successful launch.
• Perform other duties as assigned in support of department and company objectives.

• Bachelor's degree in Business, Marketing, or a related field preferred, or an equivalent combination of education and relevant experience.
• 5+ years of business development, national account management, or strategic sales experience selling produce, fresh herbs, perishables, or other fresh categories into grocery, club, or mass retail customers.
• Demonstrated success identifying, developing, and securing new business opportunities while achieving sales and profitability objectives.
• Established relationships with grocery, club, or mass retail buyers and key decision-makers strongly preferred.
• Experience with in the produce, horticulture, perishables, floral, or other consumer packaged goods (CPG) industries strongly preferred.
• Strong prospecting, relationship-building, presentation, negotiation, and business development skills.
• Proven ability to develop strategic sales plans, manage a robust sales pipeline, and successfully close new business opportunities.
• Experience with CRM, EDI, syndicated scan/category management data, and ERP systems (Microsoft Dynamics NAV preferred).
• Advanced proficiency in Microsoft Office, including Excel, PowerPoint, Outlook, and Word.

Demonstrates expertise in business development and strategic sales within the grocery and retail sectors, with a strong focus on building relationships and securing new business opportunities. Proficient in utilizing CRM and ERP systems to manage sales pipelines and enhance customer engagement.

• Business Development
• Strategic Sales Experience
• Relationship Building
• Presentation Skills
• CRM Proficiency

• Business Development
• Strategic Sales Planning
• Sales Pipeline Management
• Negotiation Skills
• Category Management

• Relationship Building
• Customer Engagement
• Collaboration

• Produce
• Fresh Herbs
• Perishables
• Consumer Packaged Goods
• Grocery Retail

• CRM Systems
• ERP Systems
• Microsoft Dynamics NAV
• Microsoft Office Suite