VP of Demand Generation at Viral Nation

Join Viral Nation as their Vice President of Demand Generation, focusing on revenue growth and an AI-native marketing strategy. Drive SQL growth and optimize the pipeline at an enterprise level.

As the VP of Demand Generation, you will create and lead strategies across paid media, content, SEO, lifecycle marketing, and events. Your expertise will focus on ensuring substantial quarter-over-quarter growth in SQLs and overall pipeline productivity from priority accounts. You’ll refine the Ideal Customer Profile (ICP), collaborate with sales and Rev Ops, and establish a robust operating foundation for performance measurement and enhancement.

Key Responsibilities:

• Build and lead enterprise demand generation strategy

• Drive measurable growth in SQLs and qualified pipeline

• Define ICP strategy and audience targeting approaches

• Develop AI-driven marketing workflows for optimization

• Ensure alignment of brand efforts with pipeline creation

Requirements:

• Proven leadership in enterprise demand generation

• Experience driving demand growth in B2B environments

• Deep knowledge of marketing to enterprise buyers

• Advanced skills in performance channels and AI application

• Strong analytical skills and collaborative mindset

Elevate your career in a strategic role that combines creativity and analytics to shape enterprise-level marketing initiatives.
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