Sales Associate Trainee - Texas First Rentals

Sales Associate Trainee - Texas First Rentals

Job Category
:
Professional-IC

Requisition Number
: TFRSA
012559

• Posted :
  January 23, 2026
• Full-Time

Showing 1 location

Haltom City, TX 76117, USA

The Sales Associate Trainee role develops and grows sales with new and existing customers. Responsibilities include participating in a variety of focused developmental activities, assignments, and rotations over 12-18 months.

• The Sales Associate Trainee – Rental learns all aspects of Texas First Rentals sales methods and practices, to become a contributing member of the sales team as an Outside Sales Representative.

The incumbent in this position is expected to model the following practices on a daily basis:
1) Demonstrate alignment with the company's mission and core business values;
2) Collaborate with key internal/external resources;
3) Participate in ongoing self-development.

Essential Functions:

• Models, promotes, reinforces, and rewards the consistent use of HOLT’s Values Based Leadership (VBL) tools, models, and processes to ensure alignment with our Vision, Values, and Mission
• Learns the company's culture and organizational structure;
  Support and learn about branch operations
• Learns accurate use of systems for quotes, rental, sales, reservations, territory management
• Gains an understanding of implementing, sustaining, and developing quality improvement processes that focus on safety, financials, operations, and customer service
• Builds and maintains internal relationships with key support teams
• Collects customer information and understand needs for use on future sales and marketing campaigns
• Leverages Marketing & Sales tools to identify and sell to customers
• Utilizes CRM to uncover opportunity from dormant and inactive accounts as well as long lost
• Coordinates with branch departments to ensure customer satisfaction; and communicate field issues to branch or Supply personnel, as applicable
• Works with ISR's to provide solutions to customers around equipment needs assessment, training, demonstrations, quotations, catalogs, credit apps
• Negotiates prices on equipment rentals and sales in accordance with pricing policies and procedures
• Drives customer engagement to local events/promotions
• Works safely at all times and adheres to all applicable safety policies; complies with all company policies, procedures, and standards
• Performs other duties as assigned

Additional Role Specific

Essential Functions:

Rental:

• Learns all functions of an Outside Sales Representative by actively participating in hands on training to include joint sales calls, passing leads, and opening up new accounts

Supply:

• Learns all functions of a Supply Sales Representative by actively participating in hands on training to include joint sales calls, passing leads, and opening up new accounts

Knowledge, Skills, and Abilities:

• Knowledge of applicable accounting principles, budget preparation, and business acumen
• Demonstrated knowledge of selling techniques (prospecting, overcoming objections, closing sales)
• Excellent selling, negotiating, and closing skills with ability to build long term business relationships
• Excellent communication and interpersonal skills to establish working relationships with multiple departments and various levels of the organization
• Excellent verbal, written, communication, and presentation skills
• Exceptional organizational, self-management, time management, and multitasking skills
• Proficient with MS Office Products such as Excel, Word, Power Point
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals
• Ability to compute rate, ratio, and percent and to draw and interpret bar graphs
• Understands the implications of new information for both current and future problem solving and decision-making
• Uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems
• The ability to read and understand information and ideas presented in writing
• The ability to listen to and understand information and ideas presented through spoken words and sentences

Additional Role Specific Knowledge, Skills, and Abilities:

Rental:

• Demon…