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Director, SEO
Job in
Hamden, New Haven County, Connecticut, 06517, USA
Listed on 2026-07-20
Listing for:
Jobtailor
Full Time
position Listed on 2026-07-20
Job specializations:
-
IT/Tech
SEO, Digital Marketing
Job Description & How to Apply Below
Responsibilities
- Lead Team, Execution & Stakeholder Engagement
- Lead, coach, and scale a high-performing team of SEO/AEO associates responsible for day-to-day execution
- Set priorities and oversee delivery of SEO/AEO initiatives across on-page, technical, and off-page work streams in partnership with Global Marketing and key stakeholders
- Influence product, IT, and content roadmaps to prioritize SEO/AEO impact and drive enterprise adoption, while serving as a senior subject matter expert advising stakeholders across the organization
- Develop and deliver executive-level presentations on performance, insights, and strategic direction while translating complex concepts into clear recommendations
- Own SEO & AEO Strategy
- Define and lead Gartner’s SEO/AEO strategy aligned to business priorities and ownership of acquisition, pipeline, and business growth
- Lead the adoption and scaling of AEO best practices and frameworks, optimizing for AI-driven discovery and evolving search behaviors
- Identify and prioritize opportunities to increase search visibility, traffic quality, and conversion efficiency by strengthening Gartner’s topical authority and recognition
- Build and scale SEO/AEO processes, frameworks, and governance across the enterprise
- Lead complex, cross-functional SEO/AEO initiatives, including site architecture improvements, migrations, and platform changes
- Drive Analytics, Reporting & Insights
- Own SEO measurement strategy, including reporting, dashboards, performance tracking, technology stack and adoption of new tools or automations
- Partner with analytics to ensure data accuracy, integrity, and scalability of measurement and translate data into actionable insights
- Establish measurement frameworks for SEO and AEO, including emerging AI visibility metrics and deliver regular reporting on performance
- Drive a test-and-learn culture, implementing experimentation frameworks to validate and scale new SEO and AEO tactics
- 10+ years of SEO experience, with ownership of strategy, execution, and performance in enterprise environments
- 5+ years of experience leading and developing high-performing SEO or digital marketing teams
- Proven success driving measurable organic growth tied to business outcomes (e.g., traffic, conversion, pipeline, revenue)
- Deep expertise in technical SEO, search algorithms, and modern SERP and AI-driven search features
- Experience with AEO/GEO concepts, including optimizing for AI-generated answers, conversational search, and entity-based discovery
- Advanced analytical capabilities, with experience building measurement frameworks and delivering executive-level insights
- Proficiency with SEO and analytics platforms (e.g., Bright Edge, Ahrefs, STAT, Google Search Console, GA4)
- Familiarity with HTML/CSS and technical SEO fundamentals, including site architecture and structured data
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