Business Development Representative

At Paradigm Fleet Services , we’re more than a fleet provider - we’re a trusted partner for businesses across Canada seeking commercial vehicle solutions that drive success. We offer fleet leasing, fleet acquisition, commercial rentals, custom upfitting, and comprehensive service backed by a dedicated team of professionals. Our mission is to deliver innovative, reliable, and turn-key solutions that improve how our customers operate their business vehicles.

We’re seeking a motivated Business Development Representative (BDR) to join our growing team. You will be the first point of contact for prospective business customers, responsible for generating qualified leads, building strong client relationships, and supporting sales opportunities that drive long‑term business growth.

• Prospect & Qualify Leads - Identify potential clients through cold calling, business door knocking, networking events, referrals, and database research.
• Client Engagement & Needs Assessment - Build rapport with prospective customers; understand their fleet requirements - from lease and purchase options to upfitting, service, and rental solutions.
• Sales Pipeline Development - Manage and grow the sales pipeline using Salesforce, accurately track engagement, and forecast opportunities.
• Collaborate with Internal Teams - Work closely with internal Sales Specialists, Operations, and Service teams to ensure seamless customer experience and solution delivery.
• Outbound Sales Activities - Schedule and conduct on‑site or virtual meetings, deliver persuasive sales presentations, and support contract negotiations.
• Market Intelligence - Stay informed on industry trends, competitor offerings, and customer needs to position Paradigm Fleet Services as the preferred fleet partner.

• Secondary School education.
• 5+ years of experience in an external business development/sales role.
• Proficiency in use of Salesforce or other CRM, Excel, Google, Sheets, etc.
• Strong communication and problem‑solving skills.
• Ability to work effectively while in office or on the road.
• A relentless drive to uncover and close sales opportunities.

• Post‑secondary degree, preferably in business or related industry field
• Experience and success in external business development within the Automotive Industry.
• OMVIC licensed

• Competitive base salary and uncapped commission program.
• Comprehensive health and dental insurance.
• Paid vacation and sick leave.
• Professional development opportunities to forward personal growth goals.
• A vibrant and inclusive work environment centered around a collective drive for success.

In accordance with the Ontario Human Rights Code, we are committed to providing equal employment opportunities without discrimination based on race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, age, marital status, family status, or disability.

In compliance with the Accessibility for Ontarians with Disabilities Act (AODA), accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process.

In accordance with Ontario’s hiring transparency requirements under the Working for Workers Act 2023, this organization may use artificial intelligence (AI) tools to assist in the screening and evaluation of applications. AI tools may be used to:
Review resumes for relevant qualifications and experience;
Identify keyword matches related to job requirements;
Assist in organizing candidate information. All final hiring decisions are made by human resources management. Applicants may request accommodation if they believe AI screening may disadvantage them.

Job Types: Full‑time, Permanent

Pay: $40,000.00-$ per year

Benefits:

• Casual dress
• Company events
• Dental care
• Extended health care
• On‑site parking
• Paid time off

Experience:

• Business development: 5 years (preferred)
• Salesforce: 1 year (preferred)

Licence/Certification:

• OMVIC License (preferred)

Work Location:

In person