Marketing Liaison

Description

A First Name Basis (AFNB) is one of the fastest-growing in-home care providers in the region, with 40+ offices across four states. We're reimagining what it means to serve seniors and individuals with disabilities - by building strong caregiver careers, implementing smart clinical and scheduling systems, and ensuring compliance and care quality are never compromised

We are seeking a driven and detail-oriented Community Liaison to support our Southern LA market.

The Community Liaison will focus on building relationships with property managers of low-income housing for seniors and individuals with disabilities, as well as clinics and other community-based organizations across Southern LA and surrounding areas.

• Establish and maintain strong connections with property managers of low-income housing communities, clinics, senior centers, and other community organizations.
• Perform 7-10 in-service presentations weekly, each lasting approximately one hour, to educate potential clients, property managers, and community partners.
• Focus on reaching individuals with Medicaid who need assistance with Activities of Daily Living (ADLs).
• Identify and secure 20-25 qualified leads each month by collecting necessary client information (names and phone numbers) and manage the entire pipeline from initial contact through conversion into active clients.
• Utilize your monthly marketing budget creatively to organize engaging activities, such as providing food, hosting bingo, or planning other activities, to educate potential clients.
• Develop and implement innovative strategies to effectively reach target clients and expand our network in the region.
• Area Coverage:
  Travel within Southern LA (Hammond, Northshore, Slidell, Baton Rouge) to ensure widespread outreach.

• Competitive pay
• Medical, dental, vision benefits
• 401(k) with employer match
• PTO
• Sick time
• Paid company holidays
• Monthly performance bonuses

• High school diploma required, bachelor's degree preferred
• Proven experience in marketing, sales, community outreach, or a related field.
• Excellent interpersonal and communication skills.
• Ability to work independently and think creatively to solve challenges.
• Strong organizational and time-management skills to meet weekly and monthly goals.
• A valid driver's license and reliable transportation.
• Familiarity with Medicaid and Waiver services is a plus but not required