Social Media Assistant - IE

Working Title: Social Media Assistant - IE

State Role

Title:

Institutional Employment/Federal Work Study

Position Type: Institutional Employment

Position Status: Part-Time

FLSA Status: Exempt:
Not Eligible for Overtime

College/Division: Communications and Marketing

Department: 100242 - University Communications

Pay Band:

Pay Rate: Hourly

Specify Range or Amount: $13

Is this a JMU only position? N/A

Is this a grant-funded position? No

Is this a Conflict of Interest designated position? N/A

Beginning Review Date: 03/20/2026

At James Madison University (JMU), we’re more than just a publicly funded institution — we’re a vibrant, welcoming community located on a stunning campus where innovation, collaboration, and personal growth thrive. Our mission is to prepare students for a bright future, and we believe that starts with supporting the people who make it all possible: our employees.

JMU offers several perks to all employees including:

• A Tuition Waiver Program that allows employees to have tuition waived for undergraduate and graduate level courses taken at JMU.
• Free Access to the University Recreation Center (UREC):
  Employees can enjoy facility access and program registration privileges at UREC and University Park. This includes the climbing wall, equipment centers, and group exercise studios.
• A variety of voluntary benefits such as Pet Insurance, Identity Theft and Legal Protection Plans, and several other supplemental benefits.
• Holiday Breaks:
  The university is granted 12 holidays a year.
• Talent Development Trainings:
  The Talent Development department offers a wide variety of personal and professional trainings, eligible for all employees to join.

At JMU, we believe in Being the Change — and that starts with creating an environment where you can grow, contribute meaningfully, and feel supported every step of the way.

Discover what makes JMU a great place to work: bit.ly/JMUEmployment

The Social Media Assistant will work closely with the Social Media Manager on the day-to-day management of the JMU social media accounts. As a Social Media Assistant, you’ll play an important role in the strategy, voice, and management of the JMU social media accounts. You’ll gain hands on and high level experience working on a brand’s social media presence and will have access to continuing education opportunities.

This position is for the Fall 2026 and Spring 2027 semesters. This position will work 10 hours a week with a mix of office hours and as needed event coverage including Move-In and Weeks of Welcome.

Applicants must be available to start working the week of August 17, 2026.

• Research and develop student-oriented social media strategies based on emerging trends in Higher Education social media and the broader social media space
• Regularly create and update detailed social media reports
• Organize and manage student collaborations and “This Week at JMU” with student and professional affiliates across campus
• Write social media captions for Facebook, X, Linked In, Instagram and Threads
• With the social media manager, manage the social media calendar
• Write alternative text for all photos and graphics posted to JMU’s social media accounts
• Collaborate with other JMU University Communications interns on social media content
• Collaborate with campus partners on social media campaigns and initiatives>