Market Research Analyst

Purpose Statement

Together we fight for everyone’s opportunity for a better financial future. We will do this together — with customers, partners and colleagues. We will fight for others, not against:
We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future. We know that reaching this future depends on our actions today.

Like our Purpose Statement, Voya believes in being bold and committed to action. We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work.

Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.

This position allows work to be performed remotely near one of our major office locations with the ability to meet in-person as needed in office. (CT-Windsor, NY-Metro, OR ATL ONLY)

This supporting research role conducts all phases of primary and secondary research (i.e., researches, analyzes and reports on data – both quantitative and qualitative data), providing strategic input into Voya’s businesses. It includes delivery of high quality and timely research analyses, reports with actionable recommendations. Further, the role requires strong analytic reasoning skills and ability to understand the market, business context, while utilizing multi-source synthesis of all relevant information / data (both primary and secondary insights), to tell a compelling story that leads to specific business recommendations — comfortably presenting findings to all levels of management and large audiences.

More specifically, this position researches, analyzes, reports on, and tells a story with qualitative and quantitative data sources to derive insights that drive critical business decisions. Delivering high quality research, recommendations through reporting that is visually appealing, easy to understand and tells a coherent story is critical. Assists with survey design and the development of methodologies, strategies and recommendations for conducting research effectively and efficiently as well as ensuring usability of the information.

Partners with and presents results to a variety of business partners including business leaders. Learns about the organization’s various businesses (i.e., business model, competitive context, growth initiatives, etc.) and research needs, and reflects business knowledge in all communications (e.g., presentations, reports).

• Conduct quantitative and qualitative primary market research; collecting, managing and analyzing data from the marketplace and delivering recommendations to various business teams. Use online survey software tools where applicable (for programming surveys, monitoring fieldwork, pulling data / running analyses and reporting).
• Utilize strategic thinking skills to write headlines in reports and interpret data using statistical software and other tools (e.g., SPSS, , Excel, text analytics software, agile survey platforms, etc.) especially with regard to leading the execution of customer satisfaction tracking programs, brand health tracking, omnibus surveys, advertising/message testing and thought leadership research studies (including both b2c and b2b customers). Conduct analyses of research and customer data (data tables, correlations, stat testing, etc.)
• Tell story with data and comfortable presenting results to a variety of constituents (i.e., client- facing). Leverage the use of / integrate secondary data and market/industry trends where appropriate in primary research reports. Write headlines and executive summaries independently and make connections with strategic business initiatives /…