Sr Marketing Specialist

Global Sales & Services Operations (GSSO) is the team that helps shape Gartner's mission-critical sales and services priorities and works with sales and services leaders to drive tactical and analytical insights. As an associate on the GSSO team, you'll be at the forefront of the ongoing transformation of Gartner's Sales and Services teams, which delivers approximately $5.3B in annual business and technology insights revenue.

You will partner with business leaders across Gartner to support global Sales and Services teams comprised nearly 9,000 associates and which sell to and service every major function across the enterprise

Gartner delivers actionable, objective insight to executives and their teams to make faster, smarter decisions and achieve stronger performance on their most critical priorities. Our Corporate Global Marketing team strategizes and develops marketing programs to help prospective customers understand how Gartner’s expert guidance and tools enable smarter decisions and stronger performance on an organization’s mission critical priorities. The team accelerates sales activity by attracting, engaging, and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

We are seeking a Senior Specialist to join our Global Business Sales (GBS) Marketing team focused on the Finance region. The ideal candidate would have a background in campaign management, channel strategies and sales enablement to drive demand generation, pipeline growth, and business impact. To be successful, you must have a passion for customer‑centric marketing, partnering closely with sales, and developing and innovating programs that resonate with our target audiences.

• Support Marketing Director in executing integrated marketing strategies and campaigns to help drive revenue growth.
• Coordinate and implement multi‑channel marketing campaigns and content marketing programs aimed at generating leads and supporting sales efforts.
• Work with centralized centers of excellence to help ensure smooth execution of assigned marketing activities.
• Gather and organize input from Product, Research, and Sales teams to help inform campaign messaging and tactics. Collaborate with other marketing team members to develop and distribute campaign content.
• Strategize clear, concise marketing messages and content, ensuring consistency across channels and formats.
• Work with colleagues across business lines and regions to share marketing ideas and support integrated activities.
• Track and report on marketing performance using established metrics and analytics. Share findings and suggest improvements to enhance campaign impact.
• Support demand generation activities by helping communicate key messages and campaign details to the Sales organization.
• Build strong working relationships with Sales teams and regional leaders.
• Monitor KPIs and campaign metrics and assist in evaluating campaign effectiveness to inform future tactics.

• Bachelor’s degree in marketing, business, or a related field.
• 3–5 years of relevant marketing experience, preferably in a B2B or large/global company environment.
• Hands‑on experience supporting and executing integrated marketing or demand generation programs; experience engaging executive‑level audiences is a plus.
• High attention to detail and strong problem‑solving skills with consistent follow‑through.
• Advanced organizational and communication skills; able to manage multiple projects and collaborate with stakeholders.
• Ability to adapt and work effectively in a fast‑paced, dynamic, and collaborative environment.
• Proficiency with CRM (Salesforce), email management systems, data analytics platforms (Power BI, Google…