Account Manager - Sales
Listed on 2026-10-05
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Sales
Outside / Field Sales, Business Development, Account Manager, Sales Representative
Voss Equipment, Inc. is seeking a motivated, results-driven Account Manager to develop new business, manage existing customer relationships, and expand Voss Equipment’s presence within an assigned geographic territory.
The Account Manager serves as the primary point of contact between Voss Equipment and the customer. This position is responsible for understanding each customer’s operation, identifying equipment and service needs, and coordinating solutions across Voss Equipment’s full range of material-handling products and services. They are expected to maintain an active presence within their territory, provide responsive customer service, use Salesforce to document opportunities and activities, and work closely with Voss Equipment’s Sales, Service, Parts, Rental, Marketing, and Warehouse Solutions teams.
The Account Manager reports to the Vice President of Sales or other designated sales leaders.
Essential Duties and Responsibilities:New Business Development
- Prospect for new customers and business opportunities within the assigned territory through cold calling, referrals, networking, and other lead-generation activities.
- Generate and qualify leads by identifying customer needs.
- Schedule and conduct sales appointments, facility visits, equipment demonstrations, and customer presentations.
- Develop new relationships with business owners, operations leaders, and other decision-makers.
- Convert qualified opportunities into new customers and long-term Voss Equipment relationships.
- Meet or exceed established sales, revenue, gross-profit, activity, and new-account goals.
- Manage all sales activity within the assigned geographic territory.
- Maintain regular, meaningful contact with new and existing customers.
- Develop a territory plan that balances prospecting, customer retention, opportunity development, and account growth.
- Manage a high volume of accounts while prioritizing activity based on customer needs, opportunity potential, urgency, and company objectives.
- Identify inactive, underserved, or underdeveloped accounts and create plans to reengage or expand those relationships.
- Conduct regular customer visits and maintain a consistent field presence within the territory.
- Protect and strengthen Voss Equipment’s existing customer relationships by remaining responsive, visible, and informed.
- Coordinate account transitions and customer introductions when territory or staffing changes occur.
- Perform operational, cost-benefit, fleet, and needs analysis for new and existing customers.
- Recommend solutions based on the customer’s application, facility, workload, safety requirements, operational priorities, and budget.
- Present Voss Equipment’s complete range of solutions, including:
- New and used lift trucks and material-handling equipment
- Short- and long-term rental equipment
- Fleet replacement and leasing options
- Planned maintenance and emergency service
- OEM and all-make parts
- Operator safety training
- Batteries, chargers, tires, attachments, and accessories
- Warehouse design, storage, racking, safety, and automation solutions
- Telematics, operator-assist, and fleet-management technology
- Prepare and present professional proposals, quotations, demonstrations, and recommendations.
- Clearly communicate product features, operational benefits, ownership costs, & ROI
- Negotiate within established pricing and approval guidelines while protecting company profitability.
- Guide customers through the complete purchasing process, from initial discovery through proposal, order, delivery, and post-sale follow-up.
- Build and maintain strong, professional relationships by providing responsive service and placing the customer’s operational needs…
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