Associate Creative Director, Harvard Innovation Labs

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Harvard Business School, located on a 40-acre campus in Boston, was founded in 1908 as part of Harvard University. It is among the world's most trusted sources of management education and thought leadership. For more than a century, the School's faculty has combined a passion for teaching with rigorous research conducted alongside practitioners at world-leading organizations to educate leaders who make a difference in the world.

Through a dynamic ecosystem of research, learning, and entrepreneurship that includes MBA, Doctoral, Executive Education, and Online programs, as well as numerous initiatives, centers, institutes, and labs, Harvard Business School fosters bold new ideas and collaborative learning networks that shape the future of business.

Reporting to the Director of Communications and Marketing of Harvard Innovation Labs (HIL) and in partnership with other members of our full-service marketing and communications team, the Associate Director will lead the art direction and design projects that successfully communicate the HIL brand and offerings across a variety of platforms, impact stories of HIL ventures, as well as telling the story of “innovation at Harvard”.

• Oversees creative strategy and artdirectiontosupport HIL marketing and communications needs across digital, print, and environmental platforms.

• Integrates AI into workflows to streamline design and marketing processes and outputs.

• Createscompelling creative concepts, visual communications, promotional launches, and campaigns for use on social media, digital and physical signage, new website, email campaigns, and print collateral.

• Assists Director with budgeting for merchandise, printing, and event production.

• Oversees creative direction of physical signage and other space improvements in collaboration with Director and key stakeholders.

• Serves as lead advocate/steward of Harvard Innovation Labs’ brand identity across platforms.

• Develops and maintains updated brand guidelines and briefs colleagues and external vendors on usage and alignment.

• Leads projects to conceptualize, design, and oversee production of digital and print assets used to promote the Harvard Innovation Labs, including digital ads, social media assets, website assets, email newsletter templates, data visualization, brochures, digital and printed event promotions, branded presentation decks, merchandise, and other marketing materials.

• Leads the comprehensive visual brand development for Harvard's President's Innovation Challenge, overseeing motion graphics, event visuals, marketing materials, and cross-platform production.

• Oversees integrated marketing campaigns, including reviewing and advising on social media, video production, and email marketing assets.

• Oversees merchandise design strategy including branded merchandise such as apparel, totes, lanyards, business cards, and gift boxes.

• Identifies opportunities for website enhancements and assist with website content edits.

• Creates templates, original graphics, treated photos, and other creative visuals for social media in partnership with communications manager.

• Storyboard and creates innovative, brand-appropriate motion-graphics and video content for various uses.

• Edits photos for digital and print collateral.

• Advises Harvard founders on…