Community Outreach and Member Specialist
Listed on 2026-09-22
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Sales
Sales & Marketing, Business Development, Client Relationship Management
About Us
For over 40 years, 24 Hour Fitness has been a leader in the industry, driven by our mission to help our community live healthier and happier through the transformative power of fitness. With clubs nationwide, we create inclusive, welcoming spaces equipped with premium strength and cardio equipment, studio classes, and innovative digital tools. Our impact goes beyond the gym--we support our members' total well-being through coaching, connection, and community.
Join us and be part of a teamthat'schanginglivesevery day!
HI
About UsFor over 40 years, 24 Hour Fitness has been a leader in the industry, driven by our mission to help our community live healthier and happier through the transformative power of fitness. With clubs nationwide, we create inclusive, welcoming spaces equipped with premium strength and cardio equipment, studio classes, and innovative digital tools. Our impact goes beyond the gym--we support our members' total well-being through coaching, connection, and community.
Join us and be part of a teamthat'schanginglivesevery day!
The Community Outreach & Membership Specialist is responsible for generating qualified leads, increasing guest traffic, and converting prospects into members through community outreach, local partnerships, networking, and lead generation efforts. The ideal candidate is outgoing, enjoys connecting with people, and is enthusiastic about promoting the 24 Hour Fitness brand in the community.
Essential Duties & Responsibilities Generate Traffic- Execute monthly outreach and corporate account plans focused on generating new business, renewing existing relationships, and increasing guest traffic.
- Prospect, collect, and cultivate quality leads through community outreach, networking, sponsor ships, referrals, and strategic relationship building.
- Create and maintain a pipeline of onsite activations, tabling events, and community engagement opportunities designed to introduce prospective members to our clubs.
- Develop relationships with local businesses, employers, healthcare organizations, schools, and community groups that drive guest visits and membership opportunities.
- Partner with club sales teams to maximize lead collection opportunities and support guest acquisition efforts both inside and outside the club.
- Conduct timely follow-up with leads generated through outreach activities, sponsor ships, corporate accounts, events, referrals, and community partnerships.
- Convert leads into memberships, sponsorship opportunities, fitness consultations, and guest visits.
- Coordinate and execute onsite sponsor activations that generate qualified leads, membership opportunities, and increased club awareness.
- Re-engage former corporate accounts and renew existing relationships to drive ongoing membership growth.
- Schedule tours, appointments, and consultations that move prospects through the sales process.
- Represent the club at community events, fairs, conventions, wellness expos, UH games, college days, school events, and other high-visibility gatherings.
- Develop creative community engagement initiatives such as first responder challenges, fitness competitions, stretching and recovery booths at races, community wellness events, and sponsored fun runs.
- Support special events, membership campaigns, grand openings, block parties, and other club initiatives designed to drive traffic and membership growth.
- Guest traffic generated
- Qualified leads created
- Membership sales converted
- Contribution to club membership, revenue, and market growth goals
- Effective use of outreach, referral, and promotional campaigns to drive membership activity and trackable results
In addition to base pay, this role is eligible for variable compensation based on individual performance and contribution to club growth, including:
- 15% commission on new memberships, Paid-in-Full (PIF) memberships, and premium membership upgrades
- 10% commission on fitness service agreements
- Additional incentive opportunities tied to market growth initiatives and membership sales generated through assigned promotional, referral, and outreach codes
- Variable compensation is designed to reward lead generation, membership conversion, revenue growth, and measurable impact within the local market
We regularly review our variable compensation programs to support business growth and recognize employee contributions. Commission rates, incentive opportunities, and program details…
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