Sr. Partner Growth Manager, Fuse

Are you data driven and like identifying actionable insights that translate into growth initiatives that drive the business? Excel in identifying and communicating mutually beneficial customer and partner propositions and benefits? A creative marketer that can think big and make it happen? Then the Partner Growth Marketing team at Amazon could be the perfect fit for you, where we build dynamic future for Amazon subscriptions across the globe.

The Partner Growth Marketing team (Fuse) within Amazon’s Corporate Business Development group enables partners across multiple verticals to resell our subscription services including Prime, Prime Video, Amazon Music Unlimited, Kindle Unlimited, and more. You will work with Amazon partners across Brasil and have a direct impact on end customers, seeking to maximize acquisition and customer retention with these partners across existing and new customer segments and offers.

Our partners leverage Amazon’s services to drive differentiated offerings and streamlined access for their customers across the globe. We need experienced growth marketing leaders to help us drive great results and grow our established subscription member bases, while help us launch new ones.

The role will be held accountable to deliver on team and partner goals that specifically drive new customers and sustained engagement.

• Deliver against an annual forecast of Prime and Prime Video subscriptions driven by partners.
• Collaborating internally and working across cross‑functional teams to deliver best‑in‑class campaign opportunities and assets for our partners across Prime, Prime Video, and more.
• Working closely with partners to understand their customers, how their business operates, their goals and their approach to marketing and content, and owning the end‑to‑end delivery of all partner launches and subsequent growth marketing efforts to drive sign‑ups to our subscription services post‑launch.
• Leading, implementing and launching partner campaign with the North Star to deliver best‑in‑class creative excellence that represents both Prime/Prime Video brand and Fuse offer awareness through a partner.
• Diving deep into the data to understand insights and learnings, that in turn drive strategy. Lead performance for partners in your region. Share market intelligence and insights with stakeholders and other teammates.
• Manage end‑to‑end ideation, execution, and analysis/reporting on campaigns including work‑back schedules, stakeholder approvals, asset/content set‑up, and subsequent launch.
• Develop efficient, scalable mechanisms that ensure operational efficiency of the team and acquisition impact.
• Creating ongoing marketing programs and propositions for key partners to market our services, and drive customer engagement and retention.
• Continually optimizing partnerships from launch through to ongoing sustaining efforts to maximize offer discoverability, frequency in comms, and share of voice (SOV).
• Diving deep on the customer journey to deliver a great experience and great results.
• Leading, influencing, and executing integrated go‑to‑market plans with multiple partners in different business verticals and across relevant internal teams.
• Building ongoing communication channels with and through partners.
• Partnering with Business Development leads on the sell‑in of new partnerships with pitches, proposals, and B2B communications that bring Amazon’s services and content to life.
• Experimenting with new ways to drive partnership success.
• Functioning at a global level, sharing best practices, and scaling programs or campaigns that benefit North America, Latin America, and other regions.

• +8 years of marketing experience in B2B2C partner‑focused growth marketing across different industries such as: mobile, telecommunications, retail, financial institutions, film, media, music, television or gaming.
• Ability to view partners as customers, focusing on their needs and goals, and driving great programs for customers that drive great results for partners.
• Ability to create innovative new programs around entertainment and shopping seasonalities that generate results.
• Relentless focus on…