Branch Manager
Listed on 2026-06-04
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Management
Banking & Finance, Business Administration -
Finance & Banking
Banking & Finance, Business Administration
BRANCH MANAGER
Full Time Management Hazard, KY, US
6 days ago Requisition
BRANCH MANAGER NON LENDING JOB DESCRIPTION
SUMMARYThe Branch Manager is responsible for the administration and efficient daily operation of a full service branch office, including operations, product sales, customer service, and security and safety in accordance with the Bank’s objectives. Develops new deposit and loan business; provides a superior level of customer relations and promotes the sales and service culture through coaching, guidance and staff motivation; achieves individual and branch sales goals through new business sales, referrals and retention of account relationships.
Provides leadership, training and supervision; delegates day to day operations to the Retail Market Manager or other branch personnel. Responsible for attaining established Bank and branch goals through active participation in sales management and officer call programs. Participates in community affairs to increase the Bank’s visibility and to enhance new and existing business opportunities. May perform duties in the absence of the Retail Market Manager or other such management capacities as directed by the Market President.
Assures compliance with all Bank policies and procedures, as well as, all applicable state and federal banking regulations.
ESSENTIAL DUTIES- Reinforces the application of superior customer service through his or her example along with appropriate follow through with involved customers and employees; conducts specific periodic meetings and presentations on this topic with all staff members.
- Engages in business development activities and solicitation of new business prospects; actively involved in instilling and maintaining a positive sales environment through education of the Bank’s products and services; investigates and follows up on significant changes in status of existing customers; motivates and monitors staff in cross selling and product presentation compared to goals; meets with customers to discuss needs or concerns and outlines appropriate Bank services.
- Ensures organization of the branch, coordinating available resources (e.g., staff, materials, etc.) for maximum results.
- Responsible for marketing objectives of the area serviced by the branch; identifies and pursues potential sources of business and other strategies to meet established goals and directives; documents the effectiveness of the branch’s marketing plan and makes recommendations to the Retail Market Manager as appropriate.
- Assures audit compliance and procedure quality control and recommends and initiates corrective actions; ensures that the branch is in compliance with established Bank policies, procedures and state and federal regulations.
- Contributes to the overall profitability of the branch; implements costs controls, income generation, and branch marketing efforts; monitors expenses to ensure compliance with budget.
- Approves or declines credit requests within approved lending limits; submits credit requests to the Loan Committee for approval; explains loan options, rates, terms and collateral requirements; assists customers in the completion of credit applications; obtains credit reports and other verifications as required and analyzes credit data; consults with the Chief Credit Officer or other lending personnel when appropriate; processes necessary documentation and provides customer with properly completed disclosures and forms within established time frames.
- Works closely with the Retail Market Manager in resolving inquiries and providing managerial support; participates in various internal committees assigned by the Market President.
- Maintains knowledge of security and safety policies and strictly adheres to established procedures; works closely with the Bank Security Officer to maintain an updated plan for the branch; ensures branch staff is properly trained and made aware of any changes to the branch’s plan and procedures.
- Participates and directs day to day operations for the branch; approves large deposits and withdrawals; reviews and acts on daily reports; ensures the branch is maintained in a neat, clean and attractive manner; recommends…
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