General Sales Manager

JOHN HINDERER HONDA POWERSTOREJOHN HINDERERHONDA POWERSTOREGENERAL SALES MANAGERSales Leadership
• Volume Growth
• Gross Protection
• Client Care Position Summary The General Sales Manager (GSM) is the on-floor leader of the John Hinderer Honda Powerstore sales operation. The GSM is accountable for leading the New and Pre-Owned sales team, increasing unit volume, protecting vehicle gross, improving inventory turn, reinforcing disciplined sales and CRM processes, and delivering an exceptional client experience.

This position is the head of the sales function—not the General Manager of the dealership. The GSM partners with executive leadership and collaborates with F&I, Parts, Service, Marketing, Finance and Human Resources, but does not hold total-store P&L responsibility or direct operational ownership of Fixed Operations.

Primary Outcomes Consistent growth in combined qualifying New and Pre-Owned unit sales, including retail and approved wholesale activity.

Appropriate vehicle gross protection balanced with disciplined decisions on aged inventory and inventory turn.

A coached, accountable and productive sales team that follows the HMC sales process and CRM standards.

Client Care performance at or above HMC expectations, with professional resolution of sales-related concerns.

Accurate, compliant deal execution and effective handoff to F&I and supporting departments.

Essential Duties and Responsibilities Sales Floor Leadership Lead daily sales-floor execution, including opening priorities, traffic coverage, lead response, appointments, deal progression and end-of-day accountability.

Maintain visible on-floor leadership and provide timely support during customer interactions, negotiations and escalations.

Set clear daily, weekly and monthly expectations for activity, appointments, deliveries, follow-up and unit performance.

Ensure consistent execution of the HMC sales process from initial contact through delivery and post-sale follow-up.

Coordinate schedules and floor coverage to support customer demand and business needs.

Deal Strategy and Gross Protection Support deal structuring and negotiation strategy to maximize appropriate vehicle gross while maintaining a fair, compliant and customer-centered experience.

Review pricing, trade positioning, discounting and deal quality within established authority and escalation guidelines.

Collaborate with F&I to ensure accurate, timely and complete deal handoffs and protect transaction integrity.

Identify coaching opportunities related to negotiation, value presentation, product knowledge and objection handling.

Monitor patterns in gross performance and recommend corrective action to executive leadership.

Volume Growth and Inventory Management Develop and execute sales strategies that support the Powerstore’s annual New and Pre-Owned unit-growth objectives.

Monitor inventory age, mix, pricing, merchandising and turn; recommend retail, wholesale or promotional action when needed.

Balance gross protection with appropriate decisions to move aging or underperforming inventory.

Partner with Marketing on digital merchandising, campaigns, events, lead generation and local-market opportunities.

Monitor market conditions, competitor activity and customer demand to identify sales opportunities.

Team Coaching and Accountability Coach Sales Professionals through observation, one-on-one feedback, skill practice and documented performance expectations.

Reinforce CRM usage, lead-response standards, appointment-setting, follow-up, product knowledge and delivery procedures.

Participate in recruiting, interviewing, selection, onboarding, training and retention of sales-team associates in partnership with Human Resources.

Conduct regular performance reviews and recommend recognition, development plans or corrective action as appropriate.

Model HMC Core Values and maintain a respectful, inclusive and accountable work environment.

Essential Duties and Responsibilities — Continued Client Care and Compliance Maintain a professional, responsive and customer-focused sales environment.

Address sales-related customer concerns promptly and escalate matters when appropriate.

Monitor HMC Client Care…